The Super Bowl is one of the most highly anticipated events in the United States each year. This is because it is not only celebrated by football fanatics, but it also draws in millions of viewers who watch for entertainment. These include commercials, halftime shows, and of course the game itself. It has evolved from 1967 to now, and the Super Bowl has become a cultural phenomenon since then. “Almost 100 million Americans followed the game live”. The Super Bowl will keep bringing more fans and views each year. “The NFL has marketed itself and the Super Bowl specifically as a uniquely American event”. It has become not only a celebration of the sport but also a celebration of the country, reflecting how many Americans and the rest of the world …show more content…
Therefore, when looking at the growth of the Super Bowl we can see how it’s evolved its way into a cultural phenomenon. Having a target audience and evolving from the most watched sport on television makes it a national holiday in sports.
Furthermore, “Almost immediately after the super bowl started, the NFL wrapped itself in the American flag and initiated a close relationship with the U.S. military, hoping to turn the spectacle into something of a holiday.” As stated, the NFL targeted a certain audience being patriotic people using the flag and making it a theme revolving around America. The Super Bowl will continue to bring different nationalities together just because it is once a year. The views and fans get excited just to think their favorite team of the NFL
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"Some of the world’s most popular musicians take the stage at halftime to perform the most elaborate sets of their careers.” This gives musicians around twenty minutes to perform some of their finest work. Throughout their career, it has been one of the most anticipated events of the Super Bowl. It pushes artists to create something different. I think it’s an excellent source of entertainment to include music in a reasonable time span of only twenty minutes. This makes it more interactive with the audience. I find this keeps viewers engaged. Unlike most other league championships, the Super Bowl is a single event. This is an easy, straightforward performance that does not extend over several games, some of which are more exciting than others. “Super Bowl performances aren't something that happens every time, and it isn't something that happens in every game. Every year expect a different artist to perform. I would say that every artist has their own style, and a different type of music is used for each performance. And since it only occurs once a year, it can be a way to draw in an audience. Furthermore, this event also becomes viral outside of TV when the halftime show occurs and it spreads on social media platforms. It's watched on Youtube or talked about on Instagram, Twitter, etc. Social media is another way for things to become viral. This is because clips can spread more easily or the topic