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The Tipping Point Analysis

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Malcolm Gladwell, author of The Tipping Point, has become a fad in recent years. His logical breakdown of psychology for the everyday person and his interesting take on things created an epidemic much like he described in his book The Tipping Point. In this book, he describes his theory of the Three Rules of Epidemics which include Law of the Few along with the Stickiness Factor and the Power of Context. Many scholars accuse Gladwell of being a storyteller with oversimplified factual evidence that leans towards his point, and I agree. At first, when I read the book, it made sense, but after reading the articles, I agree that he links studies and facts with information to make it believable. These facts don’t prove his theories; they simply make the information appear more credible. …show more content…

These three types are connectors, mavens, and salespeople. Connectors are the people who spread their knowledge through the “weak ties” made with acquaintances. Mavens, people who have a genuine interest in knowing every piece of information possible, supply the connectors with the knowledge to spread. The salespeople are then the people who sell the message and persuade people to buy in. Gladwell gives the example in this chapter of Paul Revere who Gladwell refers to as a connector. He compares Revere to another man who also carried out a night ride, but was unsuccessful. Gladwell attributes the suspicion that Revere was a connector to Revere's successful night ride, whereas the other rider failed because he was not a connector. When I think about it, I understand how it makes sense. However, there is no provable way to attribute Revere’s success to his supposed connector title. Many other factors could have caused Revere to succeed and the other man to fail. There is no provable connection between Revere being a connector and his

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In “The Case Against Tipping,” Michael Lewis argues that we are growing into a society that tips someone “for doing what they’ve already been paid to do” (22). Lewis believes that the more thought the customer puts into deciding whether or not to tip, the more unpleasant it becomes (21). It is putting you under pressure to make a decision based on whether or not the employee needs the money. Lewis continues by arguing that no one who is going to buy a coffee is “evaluating the performance” of the person behind the counter (21).

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A tipping point can be viewed as the significant point in a developing condition that precedes to contemporary and irreversible change. This notion has been illustrated in Malcolm Gladwell’s book “The Tipping Point”, he provides us with an understanding as to how we could perhaps induce a tipping point or plague in our own lives. If we obtain cognizance about what makes tipping points, only at that point will we be able to understand exactly how and why things happen in our world. The tipping point is that miraculous moment when a thought, style, or public actions crosses a brink and proliferates like a cell. Gladwell’s ideology can be seen in a variety of settings; some examples are when someone ill starts an epidemic of the flu, when an aimed

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