Honey Hot Glazed When writing a rhetorical essay, it's important to remember all the right details and include the little things while describing an ad that's been seen, which is going to be done in the following paragraphs in hopes for the reader to visualize the ad being described. The ad chosen was seen at the local Dairy Queen who just came out with a new product called Honey Hot Glazed Chicken Strip Basket. To promote this product, DQ has set many different ads out of the same product, to hopefully catch the eyes of the people walking in and out of the store, hoping they will come back for more. After all, the costumers that come in and eat at DQ are the intended audience of the ad anyway. Small ads like this one may seem insignificant,
In the ad, the burger is magnified to the point where fine details are made obvious and flavors can be hypothesized. Fowles describes images of such to be “primary and primitive” and emotionally appealing, which attempts to find its way into the minds of viewers (Fowles 76). The burgers position is placed in such a way to where it becomes the primary object that captures the consumer’s attention and interest. Also, in the ad there is a contrast of colors that help bring depth to the burger, such as the black background, to make it appear as if it’s easily attainable to the consumer. The contrasts of ingredients in the burger (bright green lettuce, bright red tomatoes, and orange burger buns) help make the burger stand out, especially when placed over a dark background.
The final rhetorical device they use at the very end of their commercials is logos. They finally show the burger in question with the text and it's price; the message is finally revealed. Along with the three rhetorical strategies evident in the Padma, BBQ's Best Pair, and Upton Carl's Jr. commercials, the audience ultimately ends up buying more than they bargained for in the form of gender role, class system, sexual-orentation,
This advertisement employs the ethos of Courtney Stodden and Uncle Sam, and the lust of pathos to convince their audience to become vegan. The woman in the ad is a famous reality tv star and is impersonating Uncle Sam; a patriotic figure. This ad is using ethos to appeal to men by using a sexy woman to seduce into becoming a vegan. This ad makes you think that maybe if you are vegan you can be sexy like Courtney Stodden. The colors of the American flag shown on this ad represent patriotism.
These qualities of the commercial are influenced by sensory details, authentic dialogue, and colloquial language. The commercial kicks off with Danny Davito using colloquial language and while talking, he uses hand gestures and puts emphasis on the word fresh. (4 seconds) Next few seconds display the sandwich and the worker using gloves to show the sanitary and freshness of the food. (5 seconds)
The 2013 Budweiser Clydesdale commercial was the first time that people saw this new character as “the man”. When watching this ad, it is clear to see that the major focus was to grab the viewer’s attention by appealing to their sentimental emotions. The use of this advertisement during the super bowl gave Budweiser the recognition they would have otherwise never obtained. By using many rhetorical effects in their ad, the company was successful in grasping the audience’s attention and giving themselves a credible
In the ad, the bold color of red, white, and blue is covering the background. A freshly cut Avocado and a delicious meaty burger is occupying the center, as if, trying to make the viewer’s mouth water. Although a small part of the ad, happiness is shown in the eyes of a little girl holding the flag of the United States, showing how patriotic she is. A welcoming sign to California is clearly seen to invite the viewers to visit the fascinating State of California. A stunning
Men and women are sexy exposed to advertisements, and weather people think they are or not. Advertiser focuses on female stereotypes, in order to persuade men and women to become a vegetarian. There are many ways to portrayed being stereotypical. For example, from
The ad’s appeal to logos is entertaining and subtle. The many visual effects and vibrant background music provide the viewer with a palatable visual and auditory experience. The thematic elements of fire in the commercial will illustrate the experience of spicy when one eats a bag of Doritos “Blaze.” Correspondingly, the visual experience of Morgan Freeman in a icy palace exemplifies the cool, refreshing experience of enjoying a bottle of Mountain Dew “Ice”.
Commercial Essay: Froot Loops This ad is for Froot Loops, it shows Toucan Sam in the beginning in front of a horrifying, abandoned house. The ad repeats the phrase “He follows his nose whenever it grows.” This ad is saying in its commercial if you buy Froot Loops then your day will be better and you should always trust your instincts. The demographic is mostly for 0-13 year olds because its cartoon like and most of the time kids are interested in cartoons and since kids love cartoons the parents will end up buying the Froot Loops for them.
Watching the commercial, the intended audience for an adult man with a son. I say that because the main character’s are an old man and his son. This commercial instills values like the past meaning reliving what you loved and also family. It’s not effective because it doesn’t use the Rhetorical Appeals like Ethos and Logos but, it does include Pathos which makes it somewhat good. Pathos is a Rhetorical Appeal that the commercial does portray in many forms.
This is the rhetoric pathos being used to make you hungry and thirsty. When people notice the billboard or commercial their mouth will water and their stomachs will growl wanting to be fed.
Within the ad itself, it quite literally says to eat more chicken. With this, it somehow manages to be obvious and also subtle about telling people to eat more of their food. This would encourage both those who have and haven’t eaten at Chick Fil A before to come and eat the food. These techniques are both aimed at the sub-consciousness of the consumer and are brilliantly used in such a simple
Although a simple and comparatively less informative ad, the IAMS dog food ad presented much emotion and sentiment that appealed to the consumer. The presented ad mainly targeted dog owners who were looking for a natural, yet fairly affordable product for their pets. Along with simple bullet points that were easy to understand, the ad featured an over-sized dog photograph with a dark background color to create emphasis and a personal connection or sentimentality with the buyer. In addition, the ad also included a hint of originality by creating new flavors, depicted on the bottom of the ad, to inspire and confirm to purchasers that their dogs will be fed with the highest quality ingredients. As well as being high quality, the ad specified
Retelling: The once was a young Sioux boy. He was strong and brave. Many thought he would become a great medicine man, all he needed was a vision.
