ipl-logo

What Is Jersey Mike's Ethos Pathos Logos

1042 Words5 Pages

The “Excitement” is a. Impatience. The. Baby like wonder.” (Dialogue) These emotions enable customers to go crazy while waiting for a sandwich. Derange us. Becoming as nutty as a fruit cake. Making us a lunatic. Intentional Fragment: Sandwich companies know that their customers are hungry, and they want to capture that hunger between two pieces of bread. Sandwich companies also take into consideration that sandwich’s need to have the freshest ingredients to savor the flavor (rhyme) and to immerse customers in a juicy sandwich. On September 12, 2022, Jersey Mike’s published “Emotions - 30 Sec” commercial which promotes the freshness of their sandwiches. Advertisers provided extravagant choices to highlight Jersey Mike’s as the best sandwich shop for freshness. …show more content…

Subsequently, experience the joy of watching your sandwich get made. And eventually, Jersey Mike's sandwich comes in to save the day from hunger. To showcase, Jersey Mike’s initial intent is to preserve the freshness of the sandwich when serving the customer. As a matter of fact, Jersey Mike’s unveiled this in the first 9 seconds of the 30 second commercial. The first 9 seconds of this commercial appeals to pathos by displaying hand gestures, pictures of a fresh sandwich, the workers using gloves, and putting emphasis on the word fresh. These qualities of the commercial are influenced by sensory details, authentic dialogue, and colloquial language. The commercial kicks off with Danny Davito using colloquial language and while talking, he uses hand gestures and puts emphasis on the word fresh. (4 seconds) Next few seconds display the sandwich and the worker using gloves to show the sanitary and freshness of the food. (5 seconds) This helps the customer visualize the sandwich. Taste. It is a good idea. Smell. It is a smear.

Show More
Related
1077 Words | 5 Pages

Honey Hot Glazed When writing a rhetorical essay, it's important to remember all the right details and include the little things while describing an ad that's been seen, which is going to be done in the following paragraphs in hopes for the reader to visualize the ad being described. The ad chosen was seen at the local Dairy Queen who just came out with a new product called Honey Hot Glazed Chicken Strip Basket. To promote this product, DQ has set many different ads out of the same product, to hopefully catch the eyes of the people walking in and out of the store, hoping they will come back for more. After all, the costumers that come in and eat at DQ are the intended audience of the ad anyway. Small ads like this one may seem insignificant,

Read More
1045 Words | 5 Pages

These warm colors in particular help to activate your taste buds, appetite, and desire. One of the primary goals of this ad is to create an urgent desire to consume the burger. Due to the universal language of color, this ad is effective on multiple demographics regardless of age, race, or even culture. Regardless of the individual, anybody can fall victim to an effective ad campaign such as the one displayed by Carls

Read More
1210 Words | 5 Pages

Second only to ethos, this helps completely sells the burger to its viewers. Lastly, logos is used in the few seconds of run time the commercials have left to tell the audience the burger's name and the brand that paid for the commercial. Through these strategies, Carl's Jr. is able to make viewers buy their burgers while selling them ideologies on gender roles, class

Read More
1078 Words | 5 Pages

“The general public apparently believes subliminal advertising exists” (Broyles 393) however, what effects, if any, are there to the people that view them? There is a belief that companies can influence our behavior in life to the extent where they can, in part, remove the consumers ' choice in their purchases. The idea of advertising firms crafting advertisements with hidden messages that influence the audience to shop at stores, buy a certain product or even which foods we ingest is common in contemporary culture. David Zinczenko addresses many concerns about the marketing and health impacts of the fast food industry in his article, “Don’t Blame the Eater”. Zinczenko says is directly, “Fast-Food companies are marketing to children a product

Read More
969 Words | 4 Pages

The 2013 Budweiser Clydesdale commercial was the first time that people saw this new character as “the man”. When watching this ad, it is clear to see that the major focus was to grab the viewer’s attention by appealing to their sentimental emotions. The use of this advertisement during the super bowl gave Budweiser the recognition they would have otherwise never obtained. By using many rhetorical effects in their ad, the company was successful in grasping the audience’s attention and giving themselves a credible

Read More
634 Words | 3 Pages

In the ad, the bold color of red, white, and blue is covering the background. A freshly cut Avocado and a delicious meaty burger is occupying the center, as if, trying to make the viewer’s mouth water. Although a small part of the ad, happiness is shown in the eyes of a little girl holding the flag of the United States, showing how patriotic she is. A welcoming sign to California is clearly seen to invite the viewers to visit the fascinating State of California. A stunning

Read More
746 Words | 3 Pages

The different environments and situations exhibit that everybody is diverse, yet equal. The scene with the puppy and another scene where a father and his young daughter ask Google what sound a whale makes, are especially heart-melting. The other way in which the commercial attracts success is by using micropropaganda. A catchy melody plays all throughout the length of the video.

Read More
1058 Words | 5 Pages

Steingraber’s experiment effectively argues that advertisements can impact a child’s view towards food by appealing to her readers’ emotions (pathos), logic (logos), uses an engaging tone,

Read More
1237 Words | 5 Pages

“Even their name is made out of limp French Fries,” she asserted. “Why would you want to eat their food? To her, the M in McDonald’s looked like two yellow, bent-over fries.” The imagery here allows the reader to picture the M in their mind as two fries that are bent because they are covered in grease. Through this vivid description of the M, the author displays her children’s hatred towards McDonalds, the fast food chain that every child loves.

Read More
200 Words | 1 Pages

In their advertisement for “Delifresh Oven Roasted Turkey Breast”, Oscar Mayer suggests that their Oven Roasted Turkey Meat is not “complicated” or full of additives. By juxtaposing the turkey and the chair’s “ingredient” tables and the satirization of the chair, the creator places emphasis on the distortion of a product containing additives and the lack of additives in Oscar Mayer’s meat. The anaphora of “It’s” in their slogan creates the immediate association of quality to their packaged cold cuts, while aphorism is incorporated by making a statement that life is complicated, but “your sandwich doesn’t have to be”. Portmanteau supports Oscar Mayer’s ad by combining sane and sandwich to make “sanewich”, referring to the ease of making a sandwich

Read More
404 Words | 2 Pages

The Ethos of Egos Michael Jordan, has scored more points (5,987) in the playoffs than any other player in the history of the NBA. There are many facts and statistics that one could site in regard to basketball, but I believe that this one is the most important. The playoffs are when it counts. A team could win every single game in the regular season, but if they slip up even a little in the playoffs, all those regular season wins become obsolete. That is why Michael Jordan being the all-time leading scorer in the playoffs marks him as the best player to ever play the game.

Read More
571 Words | 3 Pages

Driving stick is a dying art. Most cars today have an automatic transmission. The few cars that have manual transmissions today are utility vehicles, vintage or older cars, and many high performance cars. Very few manufacturers make new manual cars, however some still do. Once these companies stop making manuals, older cars are gone, and the high performance cars and utility vehicles switch to automatic transmissions, Manual will be gone altogether.

Read More
531 Words | 3 Pages

Most notably is the appeal of pathos. If you’re driving by and see this advertisement for the first time on the billboard you most likely at least have a small chuckle. Once you begin to laugh at this you actually find it amusing and your brain will automatically begin to think of good things from eating at Chick Fil A. This ad also successfully uses the appeal of ethos.

Read More
975 Words | 4 Pages

This commercial draws on the viewers emotional well-being through the dialogue of the characters. The first words said in the commercial are, " Never give up on the ones that you care about and, always remember the good things." That statement is strong and will immediately catch the reader 's attention. The little boy also said, “I looked everywhere.

Read More
1128 Words | 5 Pages

By saying things such as, “…if he stopped using lady scented body wash…” or “Anything is possible when your man smells like Old Spice and not like a lady.” As if there is something wrong with a man smelling like a woman; but what do woman smell like? Finally, the commercial uses imagers such as the Old Spice appearing from a hand full of diamonds to appeal to pathos and to make the audience associate Old Spice with luxury. This commercial does not appeal to logos as much as it does to pathos and ethos.

Read More

More about What Is Jersey Mike's Ethos Pathos Logos

Open Document