What Is Jersey Mike's Ethos Pathos Logos

The “Excitement” is a. Impatience. The. Baby like wonder.” (Dialogue) These emotions enable customers to go crazy while waiting for a sandwich. Derange us. Becoming as nutty as a fruit cake. Making us a lunatic. Intentional Fragment: Sandwich companies know that their customers are hungry, and they want to capture that hunger between two pieces of bread. Sandwich companies also take into consideration that sandwich’s need to have the freshest ingredients to savor the flavor (rhyme) and to immerse customers in a juicy sandwich. On September 12, 2022, Jersey Mike’s published “Emotions - 30 Sec” commercial which promotes the freshness of their sandwiches. Advertisers provided extravagant choices to highlight Jersey Mike’s as the best sandwich shop for freshness.

Subsequently, experience the joy of watching your sandwich get made. And eventually, Jersey Mike's sandwich comes in to save the day from hunger. To showcase, Jersey Mike’s initial intent is to preserve the freshness of the sandwich when serving the customer. As a matter of fact, Jersey Mike’s unveiled this in the first 9 seconds of the 30 second commercial. The first 9 seconds of this commercial appeals to pathos by displaying hand gestures, pictures of a fresh sandwich, the workers using gloves, and putting emphasis on the word fresh. These qualities of the commercial are influenced by sensory details, authentic dialogue, and colloquial language. The commercial kicks off with Danny Davito using colloquial language and while talking, he uses hand gestures and puts emphasis on the word fresh. (4 seconds) Next few seconds display the sandwich and the worker using gloves to show the sanitary and freshness of the food. (5 seconds) This helps the customer visualize the sandwich. Taste. It is a good idea. Smell. It is a smear.