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Walmart Business Strategy

776 Words4 Pages

Walmart Stores Inc. is a US-situated global discount supermarket chain that has more than 11,000 stores in 27 countries and serves nearly 260 million customers each week. Founded in 1962 by Sam Walton, today Walmart has 2.2 million employees globally and it is the world’s largest retailer. Below the operating results of the company are shown (Annual Report): Walmart business strategy is based on ‘everyday low prices’ philosophy of the company. In other words, Walmart pursues cost leadership business strategy enabled by the economies of scale derived by the company in a significant extent. The main strategic goals of the company are: 1. Increasing focus on customer services. 2. Improving the quality and diversity of groceries. 3. Enhancing the …show more content…

Describe the competitive situation in which the company has been able to succeed (e.g. the number and key characteristics of the closest competitors alongside your other central observations from the "Porter's five forces", for example). 1. Risk of entry by new competitors Risk of entry by potential competitors into the grocery retail industry is not significant. Economies of scale are considered as one of the critical factors of success in grocery retail industry and economies of scale are therefore a substantial barrier to new entrants. Lack of access to distribution channels is another significant disadvantage since the majority of attractive locations for grocery stores are already taken by supermarket chains. 2. Rivalry among established companies In North America, Kroger, Costco, The Home Depot, Walgreen, Target and CVS Caremark are the biggest direct competitors, as they offer very similar variety of goods to their customers. Kroger would be Walmart’s direct competitor. After Walmart Kroger is the second largest retail store. A strategy for Kroger is that they are able to offer private-label products, keeping prices low, as well as offer more product variety to its customers compared to Walmart. This strategy attracts high-income customers and generates higher revenue. The chain is renowned for excellent its customer service, loyalty program, and extensive …show more content…

On the contrary, because 18% of all retail sales in the United States are made in Walmart stores, the company has enormous bargaining power over its suppliers. Most suppliers have to decrease their prices that many can barely afford, because they are always pushed by Walmart to be more efficient and offer as low prices as they can. Besides, Walmart is so important to suppliers of nationally branded products that it is able to demand significant discounts even from them. Walmart has become a brand that is more powerful than the brands of

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Wal-Mart has been experimenting in smaller places rather than usual big cities. Wal-Mart proclaimed that they are planning to open %40 of their store openings over next years with small store formats. The SWOT analysis indicates us relevant information about the current threats of Trader Joe’s. The threat analysis indicates that there is huge rivalry in the market, having no technology and substitute companies creates big threat. The substitute threat and brand name items are concern for Trader Joe’s and competitive advantage.

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After compared Walmart, Publix, and Kroger, I found most of those things were expensive in Kroger and Publix, but if the things made by their own companies, the price will be much cheaper. For example, extra virgin olive oil, if I buy this stuff which is belonged Publix, it

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Rivalry among competitors: High: Grocery chains have been growing at a steady rate in the past few years and so has been the competition. Loblaw faces competition from 4 leading chains: Sobey’s(14.7%), Metro(7%), A&P(5.9%) and Canada Safeway(7.4%). In addition to the local retailers, Loblaw’s also faces competition from global retail chains such as Walmart, Costco etc. Internal Analysis: SWOT: Strengths: 1.Largest food retailer in Canada. 2.

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Walmart was founded in the summer of 1962 by Kingfisher, Oklahoma native Sam Walton. Although Walton’s original vision for the store was relatively modest, the half century since its founding has seen Walmart morph into one of the biggest companies in the world. Today headed by one Doug McMillon, Walmart boasts more than 5000 stores in the United States of America alone and employs more than 1.5 million people. Walmart is undoubtedly an American institution, yet each Walmart store feels like its own little country. Walmart seems to have its own laws and customs and the people who shop their on a regular basis appear almost primitive in their behavior as they go about raiding the store’s shelves and wrestling with fellow customers for discount flat screen televisions and bulk packages of two-ply toilet paper.

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Since the company was founded as a corner store, the company’s business plan has always emphasized on expect more, pay less brand promise that sets it apart from its chief rival, Walmart. Although, Walmart is known for its low prices and offers a large selection to its customers; it’s customer service is often found to be nonexistent. This

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YISHENG ZHANG MACROECONOMICS - WRITING ESSAY FEBRUARY 27, 2017 Walmart, as one of the world’s largest company it’s corporation contains grocery shopping, pharmacy, electronic sales, an outside garden etc. It is very convenient for people all around the world and low income families who are unable to afford other expensive goods made in the United States. Since Walmart is considered a world wide’s supermarket, it has investments outside of the United States such as in China, United Kingdom, and south America. When the prices are less, people are able to afford these products and throughout the century, it’s easy to tell that Walmart has made a huge impact in the United States economy.

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 Why has Loblaw’s strategy been successful? Loblaw success can be attributed to its efficient operations, its customer loyalty programs, the popularity of its private label brands, and large-scale purchasing efficiencies. Loblaw has showed a good understanding of the Canadian grocery market due to its time-tested strategy. The company has presence in virtually all Canadian provinces with a tailored value chain that helps them achieve high revenue and standards. Additionally Loblaw offers competitive wages and benefits.

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Walmart has succeeded in achieving the leading position in the retail industry. Walmart now stands as the biggest retailer in the world. However, the external factors constitute pressure on the company that must be address carefully. By analyzing the five forces of external factors we will define the nature and power of our rival power in the market. The five factors are competitors from rival, potential new entrants, substitute products, supplier bargaining power and customer bargaining power all of these competitive forces affecting Walmart position.

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Thus if we analyse the value chain is almost the same for Walmart, Amazon and eBay. Condiering the comeptetive forces anlaysis ofr all three : • Rivalry in the industry: This is fairly weaker; however Wal-Mart enjoys the topmost slot because of lowest cost, prices and more profits and market share as compared to Amazon and eBay. Because of no entry barriers the market is full of competitors. • Threat of

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I. Introduction Walmart Stores, Inc. - the American corporation which was established in 1962, is well-know for the globe’s largest multinational retailer (Walmart 2016). Walmart owns a chain of grocery stores, discount department stores and hypermarkets with about 11,500 retail stores over 28 countries. In 1998, Walmart entered Germany with the acquisition of Wertkauf and Interspar chain (Louisa 2006). Despite having the strongest economy in Europe and the third largest retail market in the world, Germany was not an ideal place for Walmart to achieve its ambition (Knorr and Andt 2003). After nearly a decade struggling to grow, Walmart decided to pull out of German market in 2006 with the loss of one billion dollars (Mark 2006).

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902 Words | 4 Pages

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A critical review of the retailer was carried out based on the external factor analysis using PESTLE (Political, Economic, Sociological, Technology, Legal and Environmental) and using Porter’s Five Forces Model of Competition to understand the correlation between suppliers, buyers, competitors within an industry, potential competitors, and alternative solutions to the problem being addressed. Background of the Company Giant was founded by the Teng family as a simple grocery store in one of the suburbs of Kuala Lumpur in 1944. Acquired by Diary Farm in 1999, Giant’s mission was to offer a wide variety of products at the lowest possible prices and closer to residential areas. Key to Giant’s growth is the ability to continuously offer value for money products and the core principles are retained even while pursuing the international brand status.

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In this era of globalization, the supermarket industry is one of the common investment sectors. It is also forming retail common categories of food products such as fresh and meats, poultry and seafood, fresh fruits and vegetables, canned and frozen foods as well as various dairy products. Investment in this industry can be profitable if succeed but bear in mind that risk still exists if monitoring process is not carried out. Therefore, Professor Michael E. Porter from Harvard Business School has introduced a tool for purposes of analysis potential industry which is the most profitable and potential. Porter stated that five forces are deciding an industry either beneficial at future or it will become a case study and commerce practice (Porter, M.E., 2008).

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