Wolters World's Competitive Advantage

76 Words1 Pages
I concur. Competitive advantage is what makes customer choose a company over another because there is something about that company that few others can do so well (Wolters World, 2012); therefore it’s viable to make it part of a company’s strategic goal. Some of the objectives that makes up this goal might be cliche, however the overall effectiveness contributes to the company’s competitive advantage. Wolters World. (2012, Sep 29). Sustainable competitive advantages explained. Retrieved from