ipl-logo

Banning Advertisements Targeting Children

440 Words2 Pages

Any time you turn on your television it's inevitable that you are going to see advertisements. As an adult with a child it should be basic information that if you are allowing your kid to watch tv, they will be exposed to commercials advertising toys, food, and more. Advertising is definetly something that pursuades us to buy most of the things we have, but we can't blame the ads on television for us not being able to save and make mature purchasing decisions. I believe that banning advertisements targeting children would be ridiculous. I do realize the power of the ad on a young mind, though.. My nieces are constantly talking about the toys they saw on tv, and asking their mom to buy them. The advertisement company wants this to happen. They want little kids to beg their parents for the toy they saw on that commercial. This is how the company is making a large majority of their profits. Sounds to me like they are just attemting to do their job. What's wrong with that? …show more content…

Saying no, teaching our children to save money, and spend in moderation is very important. The writer in passage one was worried about kids feeling left out, but I believe that if kids are brought up with decipline it can easily prevent a lot of feelings of inferiority from not having a certain product. This generation is very entitled and spoiled. Kids think they deserve everything they want and don't have to work for it. All different ages are exposed everday to advertisements that may have a negative affect on our finances or our health. Children are not the exception. Adults also have to have self disipline to not run out and purchase everything we see on tv that we want. If you cant afford to spend the money on a product, then dont buy it. It seems silly to blame the advertising company for your loss of money, merely because they targeted children in their

Show More
Related

Summary Of Kid Kustomers By Eric Schlosser

238 Words | 1 Pages

The goal of many advertisements is to give children a “specific reason to ask for the product” in order to convince their parents that they need it. James U. McNeal, author of Kids As Customers,

Read More

Fruit Monster Advertisement Analysis

1497 Words | 6 Pages

The influence that children have over consumer decisions, also referred to as “Kidfluence” (Sutherland and Thomas), is

Read More

How Does Advertising Leading Children To Make Poor Choices

632 Words | 3 Pages

How Advertising is Leading Kids to Make Poor Choices Currently, the average American child today is exposed to an estimated 40,000 television commercials a year, over 100 a day. Advertisers try to expose children and teens to as much advertising as possible, this is to get children and teens to want to buy their products. Another factor is that advertisers use different techniques to get kids to buy their products, these techniques include bandwagon, transfer, avant-garde, facts and figures, and testimonials. Yet, children don’t realize they are being subjected to these techniques and with all the advertisements that kids are being exposed to today, these advertisements are leading kids to make poor choices. “Television, radio, cable, and

Read More

Who Is Responsible For The Rise Of Consumerism In The 1920s

1435 Words | 6 Pages

Modern Americans are still motivated to spend on various products, whether they are useful and necessary or not, as the result of powerful mass advertising campaigns, widely broadcast through many forms of media. Children and young adults are usually the main targets for such campaigns. It is estimated that the average American child watches between 25,000 to 40,000 television commercials per year so advertising undeniably has a great power over the young minds, who in turn would influence their parents and guardians (Shah, 2010). More than 30 billion dollars are spent by families every year as the result of this strategy, which is progressively adapted by many companies (Shah, 2010). Additionally, thanks to these advertisements, people pay more attention to keeping up with the current trend, with what is considered the most up to date rather than the overall necessity of the product.

Read More

Synthesis Essay On The Influence Of Advertising On Children

722 Words | 3 Pages

Since the realization that children are a huge marketing group, many advertisers have shifted their campaigns to appeal to children's interests. Although critics of marketing to children cite the ability of such advertisements to influence childhood obesity, the reality is that advertisements geared towards children serve to promote positive behavior in children and impact the choices parents make. In the present day, many commercials on television advertise toys, food, and behaviors to children. Through the truth campaign, the American Legacy Foundation aims to positively impact the behavior of children towards smoking.

Read More

Happy Meals And The Old Spice Guy Analysis

1410 Words | 6 Pages

Kids can be taught that what’s on an ad isn’t necessarily what they need.” At the end, marketers must maintain an appropriate structure or strategy without using people in a bad way. If it’s possible for a child being obsessed with a toy and food box, then it’s possible for him to like a sweet fruit box with an interesting book or comics, magazines etc. if we can support or teach them. We must accept that healthy food, exercising, protecting environment, enjoying beautiful sides of life, even choosing the best music or watching the proper advertisement - they are the best solutions for a good future even though they may be hard for some people to adapt.

Read More

Letter To Our School

485 Words | 2 Pages

Kids are used to ads-its not like they 're something

Read More

Conservative And Liberal View Of Abortion

1027 Words | 5 Pages

It can be hard to find your political view. Sometimes it takes time and research on political issues in our country and around the world. There are two popular political views; conservative and liberal. The definition for a conservative; is holding to traditional attitudes and values and cautious about change or innovation, typically in relation to politics or religion. Liberal definition is; open to new behavior or opinions and willing to discard traditional values.

Read More

How Does Advertisers Target Children

744 Words | 3 Pages

Over the past twenty years, the amount at which advertisers are advertising to children is astonishing. Advertising directed towards children has estimated at over 15 million annually that’s almost three times more than what it was 26 years ago! Toy companies, fast food places, and retail stores are very eager to target children-maybe even a little too eager. Advertisers are consciously targeting children. Most advertisers are targeting children because they're easier to get hooked on a product.

Read More

Should Companies Be Allowed To Market Products To Children

374 Words | 2 Pages

Many companies advertise their products to young children. Especially, those ranging from the ages 2-11. I believe companies should be allowed to market products to children. This makes a big profit to those companies, brings the children happiness, and great for the holidays. First and foremost, by advertising to these children, many companies get a big profit.

Read More

Is It Ethical To Target Children Essay

361 Words | 2 Pages

As children grow up, they learn from their parents, teachers, other kids, and the media. The media has a huge impact on children today, and can absolutely influence them to make either good or bad decisions. It doesn't seem ethical to target children with ads because they don't understand what they are being shown. As it stated in the passage Protect Children From Targeted Advertising, "Targeting people who lack the capacity to make informed decisons is unetical. " Studies show that dogs have the brain capacity of a three year old, but people wouldn't expect a dog to make it's own decisions about what it needs based on flashing pictures on a screen, would they?

Read More

Should There Be Marketing To Children Essay

597 Words | 3 Pages

A lot of companies find it morally acceptable to market their products to children. While this is an acceptable marketing strategy to some it is unacceptable to others. I do not believe companies should be able to market to children since it can cause children to start using tobacco, get addicted to junk food, and possibly start consuming alcohol. Companies should not be marketing to children because they are young and are not mature enough to make smart decisions. Addictions can start at a young age such as children getting addicted to food and possibly becoming overweight.

Read More

Causes Of Obesity In America

1434 Words | 6 Pages

Also, the TV is sought to be a key to kids and their weight, it brainwashes the kids into thinking the bad food is the good food. Basically these types of commercials are a main source for the company’s money. Parents will do almost everything for their kids but sometimes the parents just give them food to stop bothering

Read More

Advertisers Are Targeting Children

420 Words | 2 Pages

Advertisments We all love things that are friends buy, but why do we buy things that our friend have even though you don’t like the product. What kind of people could do this to you? Advertisers. Advertisers are targeting kids to like their product and want them to have more and more even though kids might not like it.

Read More

Effects Of Advertising On Children

5785 Words | 24 Pages

Children can also become cynical as they begin to understand the underlying persuasive messages of advertisements. For example, VI and VIII graders who understand more about commercial practices, such as using celebrity endorsements, are more cynical about the products. Even so, children who are repeatedly exposed to attractive messages about “fun” products still want them, even if they are aware of advertiser selling techniques. The implication is that even though children and adults too, for that matter may know that something is not what it seems, that does not stop them from wanting it. Because so many advertisements targeted to children are for foods that are high in calories and low in nutritional value.

Read More

More about Banning Advertisements Targeting Children

Related Topics

Open Document