Cattle Farmer Relationship

540 Words3 Pages
In spring of 2015, I had recently won the relationship of a cattle farmer; his business accounts, personal accounts. They were a referral from another business account who claimed we were the most amazing financial institution they had conducted business with. As always, never wanting to disappoint, I always looked for a way to impress our clients with our “Service beyond Expectations!”
In the cattle farming industry, many livestock auctions occur; large cash transactions, many still believe that cash in hand makes a deal enticing, in addition to the nature of farming- you’re outside, not near a debit card machine.
This particular event happened on a beautiful spring afternoon, I received a phone call from the farmer explaining that he