Columbus Indianan Organizational Goals

Organizational Goals, Objectives - Ryan
Currently there are about 1,268 employers in Columbus, Indiana with less than 99 employees (U.S. Census Bureau, 2012). In the first year of operation, it is the goal of the company to have five percent of all small business accounts in Columbus, Indiana. By the fifth year of operation, the company would like to have ten percent of all small business accounts in Columbus, Indiana. By the tenth year of operation, the company wants to have fifteen percent of the accounts in Columbus. The company also wants to begin its expansion within the U.S. by opening its first satellite office in Year 3, and continuing to open a new satellite office every three years with the end goal of having 5 satellite offices

There is a potential for opportunities to be overlooked or missed if the company focuses its search on hiring similar individuals. The company should also be open to change and hearing employees’ opinions to help encourage growth and fresh ideas. Because this type of business is client-oriented, the company should not be afraid of taking risks and learning from those risks. They should also hold themselves to high standards, putting professionalism at the top of their list. Measures should be taken to ensure the highly sensitive information of their clients is protected and kept confidential. Lastly, we suggest that one of the company’s philosophies should be “action over analysis,” meaning the employees should think about things before they do them, without overthinking (Bruce & Langdon, 2000). Overthinking can waste valuable time and resources, which will cost the firm

“The Carrots website, an official online publication of the O.C. Tanner Corporation, cites a survey claiming only 30 percent of employees understand what their company’s business strategy is” (Schamotta). Considering this, the company’s managers will be responsible for communicating the overall strategy of the company to any new employees that are hired. Managers will also be expected to know when to use which form of communication, as choosing the right form of communication can make a large difference in ensuring a message is both understood and acted upon. The communication channels the company should focus on are: telephone; written communications: letters and emails; one-on-one verbal discussions; and meetings: face to face, teleconference, and video.
The telephone is an essential tool to businesses, especially in an increasingly globalized world (Schamotta). It is a better communication tool than email when an employee’s input is needed both immediately and steadily throughout a conversation (Schamotta). To cut back on distractions, phone calls should be taken in quiet areas or offices where full concentration is less of a hassle (Schamotta). Sometimes, however, the conversation is not as urgent and can be communicated via email