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Starbucks Leadership Analysis

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Howard Schultz is the American businessman, chairman and executive director of one of the largest network of café - Starbucks. According to many experts and business publications, the company's success in the industry is caused by the style of Schultz leadership. He founded the company in which employees are valued and respected, regardless of origin, skin color and level of education.
So, the transformational style created the following views of the leader of 21 centuries that, according to Mr. Schultz, are vital.
Welcome the Diversity, and Actively Communicate. Starbucks is considered the most ethical organization that from 1981 year that rotates around motivation and inspiration of its followers (Chris, 2015). In 2011, Howard Schultz shared …show more content…

At the regional level, Howard Schultz tracks that each shop which he opens will be developed respectively, depending on the location. It is caused by the fact that he believes that employees in different regions have own and distinctive preferences and methods of operation. These factors influence design, the main project of shop and internal processes of operation. It is brightly shown in operation of Starbucks teams with suppliers. They are open for suppliers who belong to various communities which include the Asian-Indian Americans, the Afro-Americans, physically disabled people, and …show more content…

In the interview to Bob Morris, Ms. Hedges mentioned that the great leaders are deeply indifferent to most of the problems, whether it is the preservation of the environment, or opening of the company (Morris, 2012). They are passionate and know how to communicate their commitment to others. The leader has to be meticulous about the way he communicates. The leader who takes his communication as serious factor of success is going to be good. Also, the leader should create the healthy communication environment within organization as by means of it the purposes of the company are realized, new ideas, motivation are carried out; control of behavior of members of group is exercised. The importance of communication can never be over-emphasized as it is the ‘lifeblood’ of all organizations. It is of vital importance to the well being of a state, a business enterprise, a religion and other social or cultural identities including the family. The success of a business enterprise is directly proportional to the level of communication maintained by

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An article by Michelle Stallard mentioned that Schultz gained respect when he showed great courage and compassion for his employees. Schultz received news that three of his employees were shot dead in a Starbucks outlet and immediately rushed down to their homes to grief their loss. (Stallard, 2016) Suggestion for Improvement: Schultz could exercise reward power over his employees by more control over the distribution of Starbucks shares, staff promotion and wages. Employees would see Schultz as a leader with great reward power.

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