ipl-logo

Comcast Essay

1490 Words6 Pages

Comcast is an American company operating in the media industry. Most of its revenue Comcast gets from television, the Internet, and digital phone services. They offer their services in 39 states and the District of Columbia. Characteristics of the media industry are fast-evolving trends and innovations as well as fierce competitiveness. Number of competitors is always on the rise because of constant changes and innovation in the information technologies that constantly open new ways of communications and types of entertainment. The best example of those new treats to Comcast is Facebook or YouTube. By bringing new ways of providing entertainment they are threatening company like Comcast because they are undermining traditional forms of entertainment …show more content…

There is a forecast that the household numbers for TV contents and subscriptions will continue to increase. However, thanks to the satellite household subscriptions there will be a decline in number of cable subscriptions. Prospect for revenue among media companies looks much better than for the communications companies. Reasons for it lie in the openings of new channels of digital distribution, emerging of new markets, internet providers, and other services. It is obvious that companies in this new digital era will have to constantly upgrade their technologies, implement new innovations and work on upgrading their …show more content…

3.1.4 Threat of new entrants
This threat is minimal due to high barriers of entry in the media industry.
3.1.5 Threat of substitute products
This is probably the greatest challenge Comcast is facing. As discuss previously changes in costumer lifestyle and constant new advances and trends in technology will create a problem for every media company just in trying to keep up with them.
4.1 Analysis of future trends
In the future customers will want to have more control over their favorite content and in the ways of watching it. It is inevitable that multi-content providers and multi-platform devices will constantly divert people from the cable providers. Only hope for a company like Comcast to keep some portion of costumes is broadcasting big events live, with only them having exclusive rights to that content.
T- Mobile
T-Mobile US, Inc. is a provider of mobile communications services. In the United States, they are the fourth-largest provider. Despite their steady growth T-Mobile is far behind its top tree rivals in the US. One of the reasons is that they were the last of big mobile providers that deployed LTE3 network technology and offered Apple iPhone. So the focus of the company at the moment is on making a quality customer service and working on network

Show More
Related

Summary Of Verizon's Form 10-K

777 Words | 4 Pages

Internet security and privacy is the most important risk considering the business they are in. One issue is keeping their customer’s financial information safe from hackers. Also, in 2016 Verizon was found guilty of collecting information about their customers without their authorization. They used “supercookies” to collect customer data and didn’t report it to the FCC. This is the most important because internet security needs to be such a priority now with all the hackers and with the amount of people’s confidential information on computers and cell phones, it is so important to keep this safe.

Read More

Who Owns Comcast Shares

1131 Words | 5 Pages

It is the largest cable TV provider in the United States, serving millions of customers across the country. Comcast Cable offers a variety of cable TV packages with hundreds of channels, on-demand content, and premium channels like HBO and Showtime. It also provides high-speed internet services to residential and business customers with speeds ranging from 25 Mbps to 1 Gbps. Comcast Cable offers telephone services, including local and long-distance calling, voicemail, and other features.

Read More

The Merger Of Comcast-NBC Universal Cable

413 Words | 2 Pages

Comcast-NBC Universal on the other hand, is the fusion of three distinct organizations; Comcast Cable (founded in 1963), the National Broadcasting Company (founded in 1939) and Universal Pictures (founded in 1912), who were formed into a singular corporation in April 2013. Much like its rival corporation Disney, Comcast-NBC Universal is divided into similar divisions including television, theme parks and resorts and motion pictures. In contrast to Disney, Comcast-NBC Universal seeks to aim beyond the mainstream family market and creates media which appeals to all demographics. Examples of this include their animation division, Illumination Entertainment producing kid-friendly hits such as Despicable Me, their theme parks which gravitate towards families with older children and NBC’s primetime

Read More

Summary Of Is Google Making USupid By Nicholas Carr

1562 Words | 7 Pages

As a result, many other media outlets like radio and TV, have also transitioned themselves to provide the same distractions users see when on the

Read More

Comparison Between Verizon And AT & T

298 Words | 2 Pages

Verizon and AT&T are both such successful wireless communications providers, that sometimes it is easy to forget that there are other available providers. The consumer numbers for T-Mobile, Sprint Corporation, and U.S. Cellular do not even compare to Verizon’s and AT&T’s continuously growing number of consumers. Verizon and AT&T, although competitors, continue to find their own success and new wireless communication users. It is important to take a look at the background of both competitors to see where Verizon and AT&T got started. Verizon was created just 17 years ago on June 30, 2000.

Read More

A Summary And Review Of Captive Audience By Susan Crawford

516 Words | 3 Pages

Captive Audience provides a critical analysis written by Susan Crawford, about the regulatory issues the U,S, cable industry faces with high speed internet, its service charges, and reduction of competition, Crawford highlights her concern of the cable industry and critiques the issues that are overlooked and/or avoided to be addressed, February 2010, Comcast Corporation, the largest broadcasting and television company, released its plans to merge with the “entertainment conglomerate” NBC Universal, With the merger, Comcast would be able to enhance the services available to its customers and its supporters, This merger is one to mark the books because of the risk it will preface to those who patronize the service, the American people, and those who compete in the cable market, Crawford raised her concern on the monopolistic behaviors, deregulation of the cable industry from the government, the power that the vertical merger will implement causing an anticompetitive market, and the importance of common

Read More

Summary Of Pushing The Red Envelope By Chuck Tryon

518 Words | 3 Pages

The Article, “Pushing the Red Envelope” by Chuck Tryon explains the evolution of television and its aim to become more mobile. Tryon uses Netflix and Hulu as the main examples of tv distributors and how they contribute to the concept of platform mobility. Now, Netflix and Hulu created a new way of consuming media on-the-go and outside the privacy of one’s own home. This shift to become less privatized changed the way cable television operates by providing a place when shows can be downloaded at anytime and streamed for monthly charge much lower than cable. When thinking about this idea of platform mobility I immediately think of Amazon.

Read More

What Is Comcast's Relative Ranking Of The Pillars Of Being An Analytical Competitor?

816 Words | 4 Pages

Next in Comcast's relative ranking of the pillars of being an analytical competitor is measuring the executive support of analytics. At present, there is no shortage of this within Comcast and will only grow as time goes on. A growing mantra of leadership at the company is to support your decisions with data and to only sell new ideas if they have the data to back them up. Often this translates to business intelligence teams working directly with senior management to prove or disprove hypothesis on processes or behaviors that lead to strategic decisions within the company. Upon seeing this benefit of having analytically driven decisions, the executive support to 'push down' the functionality of an analytics platform is often a key performance

Read More

Vertical Integration Case Study: Verizon

1532 Words | 7 Pages

Although they are experiencing extreme competition among the market, Verizon remains on top. This is credited to the diversification strategy that Verizon has put in place. They have adapted to the changing environment, and created new and innovative ways to sell products in the market. New products and services consistently lead the industry and Verizon has continued to be the market leader. They have also acquired companies that have already proven to be successful, in order to help them thrive in online and streaming

Read More

Comcast Marketing Mix

380 Words | 2 Pages

Comcast is the largest internet provider in the world. Comcast is split into two businesses Comcast Cable and NBCUniversal. Comcast has 5 segments total which the film entertainment segment provides fourth most in revenue and operating income. We will be analyzing Comcast’s film entertainment segment. Comcast currently has the 3rd most market share with 14.9%, which is behind Walt Disney Company 19.3% and 21st

Read More

Verizon Advertising

867 Words | 4 Pages

There has always been tough competition between companies that produce similar products. Companies like Verizon, AT&T, Sprint, and T-Mobile have been competing for years now to prove that they are the best. Of course, the only way to know which one is best is to try each one out. With the help of advertising, Verizon convinces cell phone users that its company is the best by using boastful facts and statistics, insulting endorsers, and poorly exercised humor.

Read More

Buffett Case Study

1327 Words | 6 Pages

While MEG’s broadcasting decreased 17% and digital media increased 8%, its newspaper was down 43%. According to Figure 1, only newspaper division has kept declining since 2007. By contrast, digital revenues on local websites have increased for many years, from MEG Annual Reports, various years. Even broadcasting business performed better than newspaper, which met a dramatically increase in 2010. Given the sustain development of electronic media, it’s inadvisable for MEG to sell its digital media or broadcasting division.

Read More

Comcast And Time Warner Cable Merger Case Study

661 Words | 3 Pages

The two firms combined will be the country’s dominant cable and Internet provider. Cohen’s rebuttal to the negative feedback of this news was that Comcast already has competition to worry about such as Amazon, Netflix, and Apple. Cohen is right to the extent that these corporations are giving Comcast some form of competition. But the competition isn’t remotely as effective as having a newly merged company with control of roughly 40 percent of the high-speed broadband Internet market. Cohen mentioned 3 companies that don’t even dabble in the cable business at the current time.

Read More

Competitive Analysis Of The Movie Industry

1434 Words | 6 Pages

1. What competitive forces have challenged the movie industry? What problems have these forces created? What changes have these problems caused the movie and television industry to make?

Read More

Impact Of Digital Marketing And Online Brand Alliance

1949 Words | 8 Pages

TCii (2011) describes the importance of digital marketing that as the world is moving from analogue towards digital, people are consuming more and more digital content on a daily basis just as increased usage of mobiles, computers at works laptops and other gadgets-the companies who have yet not recognized this in their marketing strategies need to adopt it fast. The pace at which world is focusing on digital marketing it is possible that soon it will eliminate the traditional forms of

Read More

More about Comcast Essay

Related Topics

Open Document