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Customers In RSPCA And Apple Are External Stakeholders

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Customers in RSPCA and Apple are external stakeholders. Apple has around 116 million customers and supporters across the world and this shows that Apple is popular business. Customers do not have a say in what happens in the business as they are external. However, customers can have a major influence on both of these businesses as they can go purchase products/services from different business rather than Apple or RSPCA. For example, if a customer wants to purchase smartphone then he can go into one of Samsung stores rather than Apple which insinuates it is not loyal or it is cheaper in costs as most customers have a budget to spend on smartphones whereas as Apple products/services are expensive to their rivals but the quality is premium and

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