Bystanderism - Darley and Latane (1968 ) = an individual not helping someone needing help or assistance when passive bystander are present
Sources: Crane textbook pg. 264-267
Experiments:
According to the theory of the presence of others or just the perception that other people are watching the show will reduce the likelihood that someone will intervene in an emergency because of the psychological processes such as: Diffusion of responsibility: Responsibility is spread when more observers were present and this reduces the psychological cost of not intervening.
the influence of social information (pluralistic ignorance): If the situation is ambiguous people will look to other people around to see what they do.
Fear of evaluation: observers people realize that other people are present and
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The model focuses on selfish motivation to escape an unpleasant emotional state (opposite of altruistic motivation, empathy-altruism
Piliavin et al. (1969)
The subway Samaritan
Aim:
The purpose of this field study was to determine the effect of various variables on helping behavior.
Procedure:
Teams of students work together with the victim, the maid models, and observers. IV is whether the victim was drunk or ill (bring a stick), and black or white.
The group performed a scenario where the victim appears drunk or a scenario where the victims appear sick.
Participants traveler subway observed when the "victim" staged collapsed on the floor short time after the train has left the station. Model maids are instructed to intervene after 70 seconds if no one else did.
results:
The results showed that people who appear sick are more likely to receive help from one who appeared drunk. In 60% of trials where the victims received the help of more than one person offered help.