Defining Traditional Marketing: Traditional marketing is inclusive and can be incorporate many categories of promoting and advertising. Traditional marketing usually associate with one of these for categories: print, regular postal mail and phone. Traditional marketing is anything except digital means to brand your product or logo. Another overlooked means of traditional marketing is when people find a particular business through a referral or a network and eventually you build a rapport with them. Example items are business cards, newspaper or magazine print ads. It may also include posters, signage, TV and radio commercials, billboards, and brochures. Anything except digital means to promote your brand name and products can be considered …show more content…
Digital marketing is stereophonic by an extensive selection of service, product and brand marketing tactics, which mainly use the Internet as a core promotional medium, in addition to mobile and traditional TV and radio. Digital marketing is also known as Internet marketing, but their actual procedure differs, as digital marketing is considered more targeted, measurable and interactive. Advantages and Disadvantages of Traditional …show more content…
Also large number of people can reach by digital advertisements because individuals have access to internet any time they want to. It also allows business to save money since digital marketing campaigns don’t need a large amount of investment. Through the digital marketing, it allows you to send bulk emails or text messages containing your advertisement and notifications for your customers immediately. Still, you need to apply effective marketing technique in order for this to be successful but it enables you to save a lot of time and effort. With digital marketing, you can encourage your existing, potential clients and followers to take action like visiting your website, read and review your products and services and get an instant feedback which is viewed to your market. For disadvantages, using digital marketing strategies takes a lot of time to see the measurable success. Also technology changed rapidly so it needs a constant attention to make sure that your strategies really works because information is easily to be outdated. Likewise, the content of your post should be done professionally or else it will only be ignore by the audiences. Since digital marketing can reach many individuals, of course many marketers are also striving for the highest position through their campaigns and advertisement in order to notice their presence online. Digital marketing is not completely free.