Rationale: The organization that I will be researching for my final paper in COM 315 is United Airlines. My goal for this paper is to have a better understanding of how United Airlines corporates diversity and inclusion within their organization for a better workplace, and the betterment of employees and passengers. I chose this organization because my family will fly United Airlines when we go on vacation, but I want to know how diversity and inclusion are expressed within the whole organization and not just in a few airports my family has been to. I want to understand how they go about including diversity among different states, and if that looks different in what state one is in. I will also be looking at the Inclusive Workplace Model to …show more content…
After its emergence, United Airlines became the foremost carrier for U.S. air transport. Thanks to the leadership of William A. Patterson, from 1934 to 1966, he was appointed Vice President after the four Air Transports aligned into one (National Aviation Hall of Fame, 2024). Today, United Airlines is led by Scott Kirby, the Chief Executive Officer, and Jessica Muench, the Chief Diversity, Equity, and Inclusion Officer. United Airlines' overall purpose is to encourage their employees at every level to take effective steps to help shape the inclusive workplace that stands today. Chief Executive Officer, Scott Kirby states, “To ensure United is as diverse as the communities we connect with and the customers we serve, we’re taking a collaborative approach”(United: Diversity, Equity and Inclusion,