The global interconnectedness of world has allowed people to indulge in foods they would have never been able to previously obtain in their own country. What used to be considered an exotic food that was consumed when visiting a different country has become everyday food for many. International foods are purchased everyday, however, not many know how these ‘fad foods’ end up on their plate. A food’s journey from production to consumption and its impacts made along the way is a current topic of discussion among many geographers. This paper will discuss the origin of Eden’s Red Quinoa, how it makes its way to Torontonian’s plates while exploring its influences throughout the process.
The consumption of quinoa dates back several thousands of years to Inca and Aztec civilizations, where it was considered to be a sacred grain. Even to this day, quinoa is a staple crop for those living in the
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In Clinton, Michigan at the headquarters, the quinoa is placed in resealable pouches that serve as protection for the quinoa as it is shipped to grocery stores around the country (2). The employees of Eden’s headquarters and the trucking companies are citizens of the United States.
Sales and consumption
Eden Red Quinoa is sold across North American in many grocery stores including, yet not surprising, Whole Foods Market, a supermarket chain that specializes in organic and natural foods. Set up like any other grocery store, Eden Red Quinoa is sold on shelves for consumers to pick up as they browse through the store. Due to the nature of the product sold in the store, much of the consumers are health conscious and looking for products without any added chemicals or pesticides. Unfortunately these specialty products cause increases in price and therefore, many of the consumers are those with middle to high incomes.
Eden Food’s