Why You Should Get Listed in Online Web Directories A Look in the Past of Web Directories Online directories, whether offering globally or locally based business listing, have been one of the important part of website marketing campaigns since the birth of search engine optimization and other internet marketing methods. However, due to the abuse of website owners to get as many backlinks from web directories as they could, search engines like Google has limited the weight of such links. This did not discourage website optimizers though and still implementing spammy directory submission techniques to get backlinks. The Downfall and the Ascent of Directory Sites The start of directory submission's downfall as one of the important strategies to rank better in search engine results page was when directory spamming became a fad due to fast results for ranking in search result page. This is, at least, only true among the spammy directory sites that mostly offer free and automated listing service. It's when the rise of local businesses to venture online by making their presence visible in the web that directory listing sites has regained its reputation as one of the effective …show more content…
Normally, there's no problem with being listed in Google My Business alone. However, you can't be as popular as other brands that serve the same products or services which have backlinks from other credible business listing sites. Google measures popularity through backlinks. If your business site is not listed from other directories, you miss your backlinks from them and lose the opportunity of being visible enough in Google search result. Lots of businesses are still submitting their business information to get listed in various web directories for the said