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Example Of Ethos Pathos Logos

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With any commercial in today’s society they are always trying to get you to buy their product in any way possible. You should think about three key things throughout the commercial. One being what is the product, two is how the product performs, and finally how is the company behind the product is trying to pull you in and but their product. The company will use three appeals, these are Ethos, Pathos, And Logos. While logos in a commercial will have a more logical approach, Ethos will have a trustworthy approach, and finally Pathos will impact most people due to the emotional approach. If the commercial does not get you to buy their product then they are not persuasive towards you, but in with other people they could persuade them into buying …show more content…

The company of Visit Australia made this commercial to see how many people would love to see the beautiful landscape and the culture that comes along with is. Young financially stable adults of any gender or race would have a great time on this adventure as long as they are willing to come. The ad at first seems to be a movie devoted to Crocodile Dundee. The ad shows Dundee’s son coming back to Australia and meeting up with a tour guide and traveling around Australia. The son of Crocodile Dundee is famous actor Danny Mcbride and the tour guide played as actor Chris Hemsworth go on many adventures together. These adventures show the coast of Australia, the amazing wineries throughout australia, and all of the amazing animals throughout all of the country. This product is a full trip of one’s choosing of many different adventures. These include a full inland nature adventure, a barrier reef adventure, and for the adventures in the party world there is a food and wine tour throughout the country. With anything possible in these adventures any young adult that loves to travel will surly plan a trip with the company Visit …show more content…

The trust within the ad is brought in with using the famous actors as shown in the adventures. Danny is trusting Chris as his tour guide and lets him protect and show him throughout Australia’s wilderness. This is the use of Ethos. Pathos is used for the effect traveling has on people on a emotional level. People can love traveling more than anything in this world this ad is mostly for those people. While logos is the least used it still has a small impact on the viewers. This is shown from a safety standpoint, Chris is showing Danny all of these adventures and protecting him along the way. The logical safety standpoint shows that no matter what adventure you go on you will experience the beauty of Australia in any way shape or form while being

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I think what I have learned most about the needs to support claims with research and validating them with proper citation is that you need to adopt a skeptical attitude toward all knowledge claims. If you want to use a source you need to make sure that it is credible you should also be able to screen sources much more quickly by testing them against your argument that is being made. Also if one has opinions to support or challenge a position, you will need to know which sources can be used. Ethos, pathos, and logos are important techniques to use and learn when trying to state an argument. I have learned the most that Pathos is an appeal to the reader’s emotions.

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Medea. An individual whose fate relies on the adroitness of the opposing attorneys and her own. Despite arguing in different positions, both teams require the usage of persuasion techniques in order to influence the jury’s verdict in their favor. Without dynamic utilization of persuasive strategies, they would not be able to acquire the support the jury who adjudicates whether or not the accused is guilty. Although both the defense and prosecution teams substantiated their arguments through the use of persuasive strategies, such as logos and pathos, deciding which techniques will most effective to justify their perspective and obtain the jury’s loyalty varied which governed the verdict.

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Still being humorous, the commercial also uses ordinary looking people as a way to persuade the audience to buy their product. It tries to show the audience that it is a practical product by having the actors wearing regular clothes participate in events that many do from day to day such as: working, spending time with family, even stretching out to patients in a hospital. It uses ethos by implying that people like the audience are all going to be buying the cheese. With comical commercials like this they are able to involve the audience in advertising. One of the most powerful sources of advertisement is social media when people go onto a social media website like Facebook the most common genre of videos being shared and posted are comedy.

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I used anaphoras, rhetorical questions, devices, analogies, and epigraphs to express the ethos, pathos, and logos in my speech. I wrote with anaphoras to get the point of America failing over and over again across to the reader. This gets the reader emotional and upset about America’s choices made, which makes the above pathos. I used rhetorical questioning to make the audience really think about the topic and to dissect all of the information given before the question. These form a light bulb in the audience’s head and again, make them think harder.

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1. These words are strong sources of pathos appeal because it persuades the audience. He goes very deep, and at the same time he permits the audience understand in their way the ideas. This diction appeals to those values the audience contains. It also makes the tone a bit formal, appropriate for new president of the United States.

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The name of the company, Coca Cola, is considered ethos because has a history of credibility. Pathos is another important aspect of the ad where it appeals to its audience’s emotions by accessing a current situation in the United States and by promoting certain values like optimism, humanity, and unity. It shows various ways people enjoy their product and how it brings them together despite their cultural differences like riding horses, going to the movie theater with friends, going to the beach, dancing, spending time with family, etc. Last of all, logos is represented at the end of the commercial where the company’s logo and slogan are

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This commercial draws on the viewers emotional well-being through the dialogue of the characters. The first words said in the commercial are, " Never give up on the ones that you care about and, always remember the good things." That statement is strong and will immediately catch the reader 's attention. The little boy also said, “I looked everywhere.

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