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Executive Summary: Target's Business Strategy

324 Words2 Pages
Target is a company within the retail industry that operates using a variety of special resources, capabilities, and competencies in order to efficiently structure their business in order to achieve a strategic advantage to ensure growth. Target works to create and execute their business strategy through the use of tangible resources such as capital investments, employees, and brick-and-mortar stores throughout the country as well as intangible assets such as intellectual property rights on the Target brand and exclusive product lines sold within the company. In order to strengthen their strategic position and adapt to the changing market conditions, Target will commit more than $7 billion and about $1 billion in annual operating profits over
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