There are four major elements that make up the marketing mix: product, price, place, and promotion. A product can be described as everything that makes up a good, service, or idea, including product design, features, colour, packaging, warranty and service levels (Kerin et al., 2015). A price refers to the amount of money that a product will sell for. The place consists of the channels where a product is distributed, as well as the merchandising used to sell the product. And finally, promotion includes all of the ways in which consumers are made aware of a product, such as advertising, public relations, sales promotion, direct response, event marketing and sponsorship, and personal selling (Kerin et al., 2015).
Case Analysis: J. C. Penney Company, Inc. Founded by James Cash Penney in 1902, J. C. Penney Company, Inc. has grown into a major mid-tier retailer. Focusing on providing goods and services for middle-income families, Penney’s competes in several segments. Although men’s and women’s apparel accounts for nearly half of all sales, Penney’s has a diverse portfolio including cosmetics, hair salons, home furnishings and appliances (J. C. Penney Company, Inc., 2015). As one of the oldest retailers in America, Penney’s has recently struggled to maintain the loyalty of existing customers while attempting to attract new ones. Historical Background Penney’s faced a hyper-competitive environment following the recession of 2008.
What does interest me is finding new ways to make the world a better place to live in
The attached resume details my experience and training within the fine arts. Not only I've had training and learning experiences in the arts, I've also worked with others and teaching them the skills that I've learned. My educational background has given me a strong understanding of art and the wonderful experience that goes with it. I am applying for this position because I'm passionate about all art forms and I also enjoy teaching. My teaching philosophy is to have fun, enjoy what you are passionate about, create, and to make it your own.
Advertisements tend to make you want to buy their product by having the image jump out at you. Some are selling the item and others are preventing you from buying it. Some use famous faces to make you envy the way that they look. Cover Girl is one of the envious ones. Cover Girl uses famous faces like Sofia Vergara to promote their products.
I am passionate about helping people, but, also, I am passionate about numbers and the economy. I choose to learn financial planning as I believe I can combine my knowledge and passion in the best way to help people with their finances, bringing success to your company.
I hope to take the skills I have learned from these many activities and apply them to whatever I end up doing with my
I want to acquire as much knowledge as I can in different areas and see what kind of connections they have, because when I
The novel, Dinner at the Homesick Restaurant, written by Anne Tyler has an abundance of characters with various experiences. Firstly, the Tulls, the family that the story revolves around, consists of a mother of three children after the dad leaves. His leaving has a great affect on the Tull children and living with their mother. This parallels my own upbringing because my parents are divorced, causing my two siblings and I to live with my mother for the majority of my childhood. Though I am the middle child, I register with the oldest, Cody, in our experiences and feelings growing up.
The evolution of fashion industry should be in trend with the technology developments. Technology is the driver of transformation supported by government incentives. The options could be as below • Fabrics used should be new high-tech. Some examples could be nano-tech fabrics and programmable clothing, use of biodegradable non toxic spray-on clothing • Clothes for each could be designed using 3D body scanners which will allow people to “try on” clothes in virtual mirrors and interactive screens • Switching to a “low-carbon” economy based on renewable
Hairdressing A Career Job For The Creative Hair dressing is an art. Cut. Style. Colour.
Provision of quality health care is a serious policy concern across the world. Owing to this, health care system and provision of basic health facilities have generally improved around the globe. However there are still notable disparities among the heath care facilities in some developing countries. Health care status of transgender is more critical in countries like Pakistan. The transgender are denied the right to health care facilitates because of their gender ambiguity.
Artificial intelligence is widely applied in different fields, such as medicine, engineering and design. Fashion industry is one of the industries that artificial intelligence applications are used in production processes. There are four operation processes of the fashion industry: fashion design, manufacturing, retailing, and supply chain management. The fashion industry, or called apparel industry, is the industry engaged in manufacturing garments and accessories and it is one of the most significant economic sectors in the world. Design, manufacturing and retailing are the three compulsory processes for a fashion item from designers and sold to customers.
Emergence of fast fashion has brought a drastic change in the fashion industry on a global level. Over the past decade it has brought a significant development in the retail sector as well as consumer behavior. This essay highlights the challenges and the opportunities as well as short term and long-term impacts of fast fashion on the industry. Fashion is a style of clothing or dressing at a particular time or place. Fashion is dynamic that is it keeps changing or evolving with time.
Fashion is my method of self-expression. The clothes we choose to wear gives us control over how others perceive us and affects how we feel about ourselves. From wearing black at the Golden Globes in support of the Time’s Up movement to the traditional Chinese Qi Pao, clothes can show solidarity without words or act as a way for us to connect to our cultural heritage. This is why fashion is important to me, because it allows me to tell a story about who I am and who I aspire to be. I have chosen to further my Management studies at the London College of Fashion because the MA Fashion Design Management covers themes essential for managing a successful fashion brand, which has always been a dream of mine.
