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Home Depot Marketing Strategy Is Paying Off: Article Analysis

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The article I picked was “the Home Depot marketing strategy is paying off” which was posted in a business blog by Mandy at mod girl marketing http://www.modgirlmarketing.com/home-depots-marketing-strategy-paying/ , Mandy is an author and blogger at 8 ways in 8 days and also the founder of mod girl marketing. She is also a driven digital marketing consultant, has a newly released eBook that shows you eight proven ways to generate quality leads in 2015. The blog http://www.modgirlmarketing.com/home-depots-marketing-strategy-paying/ is about how The Home Depot is moving up ahead in their sales surpassing Lowes. Home depot’s store sales 5.8% beating their 4.5% estimate in sales while Lowes only saw a 4.4% increase. Home depot
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When I wish to do home improvement or purchase home materials, I think of Lowes or Home Depot. I also think about Sherwin Williams, Builder’s Supply, and Ace Hardware. While I was looking for further information on Lowes, I discovered that Lowes has done a great job and is number two in the home improvement industry. To be truthful, my class project for my Financial Statement Analysis was on Home Depot and Lowes. I got a good idea about where Lowes was financially, but I thought I’d like to know more about their business side as well.

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