On the 24th of May 2023, the year 9 geography class of Mr Roberts embarked on a fieldwork adventure in Rundle Mall. They delved into Rundle Mall, a renowned shopping precinct nestled in the Adelaide CBD, as depicted in Figure 1. This excursion aimed to investigate the globalisation of Rundle Mall and therefore if Rundle Mall is Adelaide’s global centre. Figure 1 - Rundle Mall, Adelaide:
When you first walk through the doors of Shoprite, you notice the floral section. The selection of flowers, plants and bouquets is numerous and attractive to the eye. The departments of the store are thought out intensively. The produce section, the meat section, the juices and dairy products and the main course in the middle of the store, the grocery products such as junk foods and other packaged goods are put in the middle of the store. In “The Supermarket: Prime Real Estate” by Marion Nestle, the author describes grocery stores as: “You are supposed to feel daunted-bewildered by all the choices and forced to wander through the aisles in search of the items you came to buy” (pg 496).
The Mall Personal Response In “The Mall”, Alan Brinkley discusses the growth and popularity of malls and shopping centers internationally over time. Brinkley talks about shopping districts and how they were a community shopping and entertainment center for diverse families and teens to enjoy themselves. Although the first mall opened in 1924, this statement is still true to many people ‘til this day. Throughout high school, my friends and I would hang out at the mall and eat at the food court.
These stores eliminated the need for awkward negotiations. Also, most of these stores were “richly decorated” to provide a “pleasurable experience” (Keene, 483). They had marble columns, decorative ceilings, and strategically placed statues. These merchants provided a place that “shoppers,” as they were called, could get anything they needed, and more (Keene, 483). These aesthetic elements opened up a world of retail and marketing.
Urban Outfitters is an American multinational retail and lifestyle corporation. In the cutthroat world of retail stores, Urban Outfitters has proven to be a long-standing big name currently worth 1.25 billion USD. Urban Outfitters is successful because it updates its spatial design and layout to follow urban trends catering to customers in their late teens to twenties. This essay highlights Paco’s theories from Gladwell’s article through the ways Urban Outfitters uses a minimalist design, an ever-changing layout, a homelike atmosphere, and a pet-friendly strategy to contribute to the store’s success.
With the increasingly development of nowadays society and economy, the chain stores are become more and more popular in this world, and people also more and more rely on the chain stores during their daily lives, especially in America. People start to discuss whether the chain store is benefit or harmful. This article, “In Praise of Chain Stores” is an article by Critic Viginia Postrel, is an essay about this discussion. The writer first illustrates the bad influence of the them that the appearance of the chain stores makes the U.S cities to be less local flavors, it caused every place looks the same and it definitely decreases the number of tourists. However, she refutes her own opinion in the past paragraphs: The chain stores could offer variety goods which could not be supply in the local area; Chain Stores helps people to adapt a new environment, because everywhere is same; The economies of many cities are not depend on the traveling, it is not necessary of the change amounts of visitors.
As I walk through the mall, I see a diverse community of people coming together; hence, the mall stays crowded even on weekdays. Age groups from teenagers to elderly people swarm all around the elegant mall, but why? Lenox appeals to each age group with desired stores, for example, a teenager loves to shop at Hollister, Abercrombie or American Eagle while an older shopper may go to Brooks Brothers, Banana Republic, or Anthropologie. In addition, not only does Lenox offer a wide variety of stores, but also Lenox is conveniently located right off the highway, so it is easily accessible. A Marta Station is also positioned right next to the mall within a suitable walk distance to the food court.
What is your favorite store to shop at? Target? Walmart? The non-fiction article, “The History of Shopping in America'' by Mackenzie Carro is about the history of the Sears Catalog and how it developed with the economy. The non-fiction article “The Rise of Amazon '' by Makenzie Carro is about how Amazon was created, and how it turned into such a world wide known business.
The passage “Grand Mall Seizure” is the mall’s habits from a shopper’s perspective on the mall. Daniel Alarcon explains what it is like to be in a mall with over 500 stores. Alarcon explains that it is chaos, everyone is scrambling around and it is loud. Alarcon says, “Shopping centers that not only served a community’s physical needs, but its civic, and social needs as well.” (Alarcon, 293)
(#4) The author utilizes observations and analysis of her customers to support her ideas. This evidence is speculative since it is opinionated and based on experiences. To back the claim that owning a store is more than selling novels, Welch notes that her customers have a lot of predicaments and stories to tell when they come in. She practically doubles as a therapist, as her shop has become an “intellectual pub” where people talk about what is on their minds (188).
The topic discussed in this article focuses on the positive impacts malls have in society. Malls have been around for many years and continue to influence society into buying or shopping for material things in order to satisfy our everyday needs. They are also a way of connecting society by the interaction of shopping in masses brings and creates a fun ambiance for everyone to enjoy. Rhetorical evaluation is analyzing the tone, the aim, and the ultimate purpose of the ideas being brought forth. Evaluation is an important skill to have in today’s society because otherwise we would be led like sheep into accepting eloquent arguments as absolute truths when they could be the opposite.
In order for a contract to be deemed valid, several elements need to be in place between Sam and the chain store. The four elements of a contract are; the agreement, the consideration, contractual capacity and legal object. The first element of the agreement does exist because Sam made a verbal agreement to send the 1,000 units to the chain store. Based on this verbal agreement, the element does count toward a contract. The second element of the consideration would be deemed valid to on the basis that Sam and the chain store had both agreed on what Sam would be given in exchange for his units.
The article “The Science of Shopping” written by New Yorker staff writer Malcom Gladwell, is based on retail anthropologist and urban geographer Paco Underhill. Underhill studies the shopping characteristics through frequently watched surveillance tapes to help store managers improve the setup of their goods and services. Through those footages he evaluated his observations and the statistics to help define his theories with the purpose to make sellers conform to the desires of the shoppers. Underhill, an insightful and revolutionary man, provides a view of science to displaying merchandise and creates a positive experience for both the buyer and seller. I agree that Underhill’s scientific theories; the Invariant Right, Decompression
However, in the shopping mall people tend to exhibit similar behaviors for they have to follow certain procedures before they enter the venue. Sitting at the entrance of a shopping mall gives one the opportunity to study shoppers from different ethnicities while learning what they know about shopping ethics. Notably, shoppers know what they need as they enter any mall. Understandably, terrorism has been on the rise over the years and almost all mall managers take security seriously. As I sat at the mall’s entrance, I noticed that stereotyping is rife because of the way the security officers treated some shoppers with contempt while others had easy access without much scrutiny.
Guterson’s “Enclosed. Encyclopedic. Endured: The Mall of America” conveys the reality of the mall through his language, diction and closed-minded tone shifting to a realistic and assertive attitude reinforcing his point that malls are getting bigger and better, looking to take over society socially and emotionally. Guterson uses language to convey that malls are taking away the social aspect of society.
