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Metro Trains Advertisement Analysis

251 Words2 Pages
Metro Trains, like most, struggled to create an advertisement worthy enough to demand the attention of young people to ultimately inform them about the dangers of reckless behavior around train tracks. They eventually created a more serious approach to scare people through an advertisement yet, recognized that it did not create much of an impact. Therefore, MT decided to create a more lighthearted advertisement with a nifty song to generate an affiliation with the tune and the dangers of trains. The comical animated characters who die in unintelligent ways managed to attract the notice of daredevil teenagers and leave a song in their heads for the remainder of the day. To sustain this impact going forward Metro Trains could possibly turn this
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