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Nescafe Ad Analysis

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The assignment is on the TV advertisement and their success elements. The three advertisement are as follows:-
1) Nescafe- stammering Comedian
Nescafe is associated with the strong company known as NESTLÉ. The Nescafe is the combination of two words NESTLÉ which means miracle and café means coffee. The logo of Nescafe is a red mug with the Nescafé written in the vertical position. This color gives emphasis to energy.
Coffee is mainly attracting the youth group who love music because it is prepared in just five seconds and family oriented. Therefore the advertisement contains a peculiar tune ―Pa Pa Ra Pa Pa Ra Ra.
The Nescafe always interconnected with its style of packing the product and mesmerizing and outstanding advertisement. It has a …show more content…

There are many encouraging advertisement where some ad has left smile on the face and some with deep emotions. Nescafe ad always tried to connect with audience emotionally. The Nescafe ad that is the story of a struggling standup comedian contains all elements of emotion.
Today everyone loves to hear true stories of struggler. The strong point of this ad was way the stand-up comedian (Hussain Dalal) has told his story with an emotional stroke. Today everyone get connect with any product with the way the advertisement tell the stories and not just tell about the feature of the product or packaging.
Every people today have less time and more work and they want everything instantly with great level of satisfaction. But the Nescafe ad has focused on the power of determination where it tells that we some way or other we always falls, get up and then we achieve. During this time of difficult period we have to even face our family member and friend but there is always one person in every one’s life who always standby in our journey and motive us.
At the end, I would finish in the ad’s style – “"Thank God for coffee... Isne mujhe lagaye rakha (kept me going) aur aapko jagaye rakha (kept you awake)..." Perfect again, isn’t

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