ipl-logo

Online Music Is About To Experience Another Myspace Moment By Bas Grasmeyer

481 Words2 Pages

Before streaming services like Spotify, SoundCloud, and Pandora were part of the mainstream, MySpace had a solid hold on the online music-social media hybrid industry. But, as the social network began to decline in popularity, all the artists and users it had once consolidated into its platform left – and spread themselves across a multitude of new music streaming services. While this much unorganized talent may seem like a daunting task for social media-music startups to take on, Bas Grasmeyer, in his article “Online Music is About to Experience Another Myspace Moment,” thinks MySpace’s fall from grace is the perfect storm for young companies to do something profound in the music-social media hybrid industry. “From the ashes of MySpace, which never managed to recover, rose a new ecosystem of music startups."

A NEW MYSPACE

While the chance to create a "new ecosystem of music startups" has opened in the wake of MySpace's decline, no one company alone has yet to fill the void the social network has created. Grasmeyer notes SoundCloud came closest - but ultimately hasn't been successful in replicating the success of MySpace. "SoundCloud came closer to being the ‘next MySpace’ than any startup has." However, he continues, "...let’s be blunt: the company is not doing well." …show more content…

What was once the go-to platform for small, amateur artists and Indies to get their music to the public has since moved into similar territory as Spotify, by offering music catalogs of established artists, and creating a paid tier (to which any artist, indie or mainstream, can belong). While a paid tier is surely great for artists on SoundCloud, and has been relatively successful for SoundCloud, it has also weaned the platform off the same spectrum of MySpace, which was completely

Show More
Related
2278 Words | 10 Pages

There are a number of other music streaming services in the market, the main competitors being Apple Music and Pandora. The first music streaming service I ever used was Apple Music and the selling point for me was the integration of Apple Music with your existing iTunes library, so you see all your music side-by-side. This functionality was error-prone, as it didn’t allow for cross-device syncing, meaning you have to re-download and recreate your created playlists. This became far too frustrating to deal with (amongst other issues) and so I moved to Spotify. The changeover was almost seamless as the basic structure and design of Apple Music and Spotify are very

Read More
1331 Words | 6 Pages

Grand’s social media accounts and use SEO tactics to increase traffic. In this area, Dr. Reamer’s Survey of New Media gave a lot of peripheral information, but I had not had any hands-on experience. Weston showed me their account managers and explained how he uses the data to make decision about which posts to boost and when. Concepts Acquired Some concepts I was not prepared for was the maintenance of equipment’s and the mass of data that was created each week.

Read More
551 Words | 3 Pages

Nowadays, record labels and artists cannot persuade listeners to ‘buy’ their music. It is believed that the aspect of music has changed due to the popularity of music streaming. Allen (2013) agreed by stating that music streaming has changed the view of people in the industry of music. For example, popular music streaming services such as Spotify and Pandora and a number of new music streaming applications provide the easiest way for listeners to enjoy music freely without having to do illegal downloading or buying a CD. Likewise, Listeners have the ability to choose the music they want to listen.

Read More
751 Words | 4 Pages

These adaptions have resulted in profitable turnovers for nearly every dabbling industry. In the case of super markets and speaking upon the two regional leaders in Publix and Kroger, social networking has presented as many challenges as opportunities. Although “apping” is clearly the most popular avenue extrapolated between

Read More
511 Words | 3 Pages

Don’t waste your time looking for a perfect platform to take your music industry to the next level. Worldstar hiphop views are capable of making your dreams come

Read More
677 Words | 3 Pages

When social media first was created amongst the internet big companies like Pepsi, Taco bell or IBM never had social media accounts. It was not until the improvement amongst the internet within smart phones that made people become “internet streaming connoisseurs”. Resulting in people always having their face glued to their smartphone screens using social media apps, surfing the web or just streaming videos. Eventually once big companies created social media accounts to promote their material and keep tabs on their consumer’s interest within their brands the advantage of social media emerges.

Read More
572 Words | 3 Pages

Do you prefer to listen to music? Many of people do. The musicians sell their music and receive large sums of money. However, recently, there has been a large increase in popularity for music streaming services. To keep making money musicians have been required except endorsement deals from large corporations.

Read More
523 Words | 3 Pages

Music is a language that everyone can understand. Through different patterns, notes, and tones, one can convey a multitude of feelings and emotions to another person. Like movie fanatics have services such as Netflix and Hulu to feed their addictions, music fans have choices of online music streaming services as well. However, these platforms do not provide the same features. I believe that Spotify is superior to Pandora in user-friendliness, streaming quality and overall experience.

Read More
633 Words | 3 Pages

Flash-forward to 2016, and all of those services and platforms have grown – almost exponentially. Facebook is approaching two billion users, and Snapchat is one of the company’s biggest rivals. Plus, the technology that had just burst on the scene has become ubiquitous in 2016. For example, Netflix now has 1.5 times as many streaming users. Wondering how these changes affected how we

Read More
1046 Words | 5 Pages

The music industry is an entertainment business and with almost any entertainment business there is some sort of corruption either known to the public or at times hidden. The music world is currently going through a transitional period of it’s payment model and how the artist and producer of a song gets paid.  Producers are not being paid or credited by record labels and artists because of the position there being put in in the industry; they need to come together and find methods to license/contract there work and also raise awareness.     The new model that the music industry is transitioning to is the streaming model.

Read More
2724 Words | 11 Pages

According to RIAA statistics, the blossom of the industry began with the comparison of offline and online sales. With the popularity of digital, music industry focused on new strategies to develop their companies. From the above analysis it can be understood that the Music industry in UK is flourishing. But it still may be assumed difficult target for a new company. Internet and new technologies are developing every day and decline more and more new entrants in the market.

Read More
1108 Words | 5 Pages

In my opinion big bottom market can use: 1-Facebook - a social networking site that allows you to have conversations with clients, publish pics and films, sell special gives, and extra 2-Twitter - a 'micro-blogging' service that allows you to send and receive brief messages from clients and ability customers. 3-YouTube - a web video-hosting service that we could humans share their videos. Big bottom restaurant and stores can depend partially on social media in order to increase their profit and market share and maintain the growth element in the organization , because the recommended social media for big bottom can help in; extensive reach - social media can attain tens of millions of humans everywhere in the global .also capability to target particular companies - many varieties of social media (e.g. Facebook, Twitter, Instagram) permit businesses to goal unique organizations, frequently in particular places. Moreover, loose or low-cost - many varieties of social media are free for commercial enterprise, and paid alternatives are generally low-fee. In addition, personal - social media will let big bottom to communicate on a non-public foundation with character clients and groups.

Read More
1116 Words | 5 Pages

CHAPTER 1: INTRODUCTION 1.1 Background Over the past fifteen years, social media has advanced definitely both by they way we use it and how noticeable it is inside of our social culture. This advancement of social media has spilled over and impacted most businesses. Social media has taken the sports business to another level with regards to sports marketing and advertising, and brand sponsorships with different online networking channels like Twitter and Facebook. From the pros to the minors nearly every sports club, association, league and team has an official social media account on Facebook, Twitter, and Instagram.

Read More
1452 Words | 6 Pages

Although it has produced a new form of piracy, the advantages of music streaming far exceed the disadvantages. Indisputably, music streaming is the future of the music industry. The projected value of the music streaming industry in 2020 is 16.5 billion USD (P. Schoenfeld Asset Management LP (PSAM), 2015) is and that suggests how the music streaming business will only get bigger from here. The music industry has to adapt and adjust to the development of music streaming in order to maximise its potential and yield the most benefits. As Leon C. Megginson so aptly put, “It is not the strongest or the most intelligent who will survive but those who can best manage change.”, without the ability to adapt, anyone would be left

Read More
1712 Words | 7 Pages

The rise of social networking has been a hallmark of the early 21st century. In the past decade, sites such as Facebook and Twitter grew to become not only a tool for building personal connections, but also a powerful platform for spreading ideas and broadcasting expressions. Coinciding with this explosion of online social activities, meanwhile, is the public’s growing detachment from traditional corporate media. In a 2017 study, Pew Research Center found that two-thirds of Americans now access news from social media, a significant increase from just one year ago (Shearer). Given the key role Facebook plays in delivering information and shaping the perspective of its users, it is important for the company to develop a cohesive framework that

Read More

More about Online Music Is About To Experience Another Myspace Moment By Bas Grasmeyer

Related Topics

Open Document