Outline Duke Energy
267 Words2 Pages
PURPOSE: To offer electric service and product all over the world that can be reliable.
I. Introduction
a. Duke Energy is an electrical company offering electrical services, installation services and sell electrical products globally
b. It is one of the leading companies in offering electrical services.
c. headquartered in Charlotte, North Carolina, is an electric power holding company in the United States, with assets also in Canada and Latin America
II. Implementation of the 4 Ps marketing mix concept
1. Competition-Competition has been a major issue facing the company
a. Not failing to recognize upcoming competition
b. they have increased their services and lowed the prices.
2. Target Market- In the market
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