Waste Management. Despite the aim of saving the environment, since 2000, reckitt benckiser has increased its total waste to 49%. The company said in its sustainability report was to keep reducing waste since 2000 and also its recycling waste used during operations but the company has done otherwise which generated the increase in hazardous waste to 19%. (Business Sector Media, 2013). Transparency & Disclosure Rb claims that they put all the necessary information needed in the ingredients at the back of the product but it is seen that they hide most of their ingredients or they do not put all of it which leads to lack of transparency and consumers want to know what ingredients are in their products so they could avoid potential dangerous ingredients …show more content…
They were stripped of their patent allowing other competitors to make similar versions. It was said it presented a risk to young children who were getting a hold of the drugs. As a result, the company decided to create another version of the drug which would be a filmstrip but there was no improvement.(Chester, 2013). Employment Standards Reckitt benckiser claims there are employment standards in their company but it is seen that they do not protect the rights of their workers and there is no relationship between the employers and workers. Anon said “there is no work life balance, no structure and there are leadership challenges at the top” (Anon, 2014) Political Integration: Globalization has brought growth opportunities to reckitt benckiser because it has companies in 60 countries and also sales in 180 countries that allow companies to get entrance to wider markets (Benckiser, 2014) Strict restriction policies in turkey: In turkey, the reckitt benckiser product Calgon has to pay notice to the restrictions and taxes that has been put in place by the Turkish governments’. Though the Tax system is an advantage to reckitt benckiser, it is considered a favored market (Benckiser, …show more content…
So it is an environment that would require extensive effort and cost in order to succeed in the country. So once all this cost has been covered and cleared, the market offers demands for products (Alam, 2013). Underdeveloped countries in Africa: Cheap Labor is one of the factors that could affect the company in countries which have not been developed, that is, in Africa because of competitiveness of products from other countries that have been developed in Europe. Movement towards social awareness: They have created a movement in order to be socially active by reducing the impact of carbon of its product by 2020 with a percentage of 20%. RB is in the list of 10% of companies in the Dow Jones Sustainability Index (cite). They had to sell the Gaviscon (Health Care) product and they were fined with an anti-competitive behavior (Benckiser, 2013). Equal opportunity in employment: There is diversity when working in Reckitt benckiser. Employees are seen the same and not differently and they are given equal chances to prove themselves, so there is no partiality in the company (Benckiser,