Rhetorical Analysis Of Backcases

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Hispanic College Enrollment Ad council campaigns have been focusing on how to produce an impact to many people’s lives and influencing them to see education in a whole new different way. The campaigns in order to grab attention use rhetorical strategies to persuade the audience. In “Backpack vs Briefcases”,written by Laura Bolin Carroll defines rhetoric as the way we use our language and images to persuade (46). Rhetorical strategies used in many campaigns and stated in Carroll’s essay are ethos, pathos and logos. Ethos, is the appeal to ethics, and it is a means, convincing someone of the character or credibility of the persuader, pathos is the emotional effect that is created to convince, and logos is the logical appeal to the audience. …show more content…

For many hispanic parents including mine have the guilt on them of not knowing how to help their child whenever it comes to education because they never had the education we as their children are having. First of all, the Hispanic Scholarship Foundation also known as HSF, shows how they also care for families and that whatever help the students and family need, they are there to help. The foundation tries to unite themselves with families to make them as well feel like they are part of their family. HSF comments based on hispanic college students to, “Ensure every Hispanic household in the U.S. has at least one college graduate, inspiring and mentoring others in the family and community” (par. 5). If most hispanic students continued with their education the percentage rate of those students will go up, and later many of those students can say, “well even though my parents did not go to school, I managed to go and pursue my …show more content…

If people realize that older adults want to use technology more time and determination can be made for these adults. For example, my grandmother who is 65 says that she is happy my uncle Pablo introduced her to technology that way she can communicate with her family from Mexico. Although technology is a big impact in society, this type of communication and socialization appliance can become the new adjustment to the older generation of