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Roaring Twenties And Consumerism Under Fordism

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The “Roaring Twenties” were a time of great prosperity in America. The war was over, and the US economy was booming. Fordism was a new system of mass production that changed how goods were produced. It put into practice a moving assembly line, and strictly regulated time management in factories. Not only did these changes affect the economy, but the consumerism inspired under Fordism gave way to many social and cultural changes as well. Consumerism in the Roaring Twenties led to an overhaul of the US manufacturing industry, where cheap goods and new innovation filled the market and made the average American more comfortable and connected to national figures and a shared American identity. Fordism transformed the American economy, allowing

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