Starbucks Dramaturgical Society Paper

599 Words3 Pages

The Dramaturgical Society Corporations do play a part when it comes to shaping the publics perceptions, attitudes, and behavior. Starbucks, a global coffeehouse organization, exemplifies this through its Corporate Social Responsibility (CSR) initiatives. Below, I have listed how Starbucks uses the "dramaturgical society" concept. 1. What is the difference between a.. Sustainability Efforts - What are the benefits? Sustainable Sourcing and Environmental Impacts. Ethically Sourced Coffee: Starbucks is 100% committed to sourcing its coffee ethically, mainly through its Coffee and Farmer Equity (C.A.F.E) practices. This type of program is used to set standards for economic, social, and environmental criteria in order to promote a sustainable coffee farm. Environmental Targets: Starbucks has set environmental goals, such as reducing carbon emissions, water usage, and the amount of waste that is being sent to the landfills. Starbucks is trying to become a "resource-positive" company, meaning it will store more carbon than it is releasing, eliminate waste, and provide more fresher water than it uses. The Reusable Cup Initiative: Starbucks has been promoting reusable cups through a variety of incentives and it has also introduced the reusable cup programs throughout different cities and states. This is what will help bring down the waste …show more content…

Healthcare and Education: Starbucks provides their part-time and full-time employees with healthcare benefits. Additionally, they have the Starbucks College Achievement Plan, that is partnered with Arizona State University, which offers their eligible employees full tuition coverage in order to earn a bachelor's degree online. Mental Health and Well-being: Starbucks provides mental health benefits, such as therapy sessions, and support to their employees' well-being. 3. What is the difference between a'smart' and a'smart'? Community Engagement - What is it? Local and Global Initiatives: What is the