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Swot Analysis For Garmin

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3. Financial Issues &Risk Factors The aviation market is a huge opportunity for Garmin to take advantage of. With Revenue exceeded $500 million, a significant milestone, representing growth of 14% in 2017. Gross and operating margins at 74% and 31%, respectively. Also with a Operating income growth of 23%. Plus the accomplishments of being first in product support for 14 consecutive years and winning 2 Supplier of the Year Awards from Embraer. With also being announced as the avionics provider on the Cessna Sky Courier. The outlook for 2018 looks promising. Marine market is also gaining momentum for Garmin. With strong revenue growth of 13%, with growth across multiple product categories. Gross margin of 57% and operating margin of 13% in 2017. Also GPSMAP was selected by Sea Hunt Boat Company. A partnership that will open the door to …show more content…

A privately-held company that designs and markets consumer-based satellite tracking devices with two-way communication and navigational capabilities. One of the most compelling products in the DeLorme portfolio is its inReach series of two-way satellite communication devices. These GPS-enabled devices allow the user to send and receive satellite text messages or trigger an SOS for emergency help, anywhere in the world. In addition to inReach, DeLorme has an extensive library of digital cartography and enterprise GIS software, as well as traditional mapping. “DeLorme is a respected brand with exciting products and technologies that are a natural fit in the Garmin portfolio,”said Cliff Pemble, Garmin’s president and CEO. “Our inReach technology is invaluable to hikers, hunters, boaters, and pilots who often find themselves in remote areas – Garmin’s core customers. We are looking forward to completing the acquisition and are excited to help leverage our expertise into enhancing their already outstanding products,” said Michael Heffron, CEO of

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