Swot Analysis Of Fifa World Cup

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SWOT analysis is a tools used to identify whether the internal and external factors that favarouble and unfavourable to achieve the goals of country to host the FIFA World Cup. Strength and weakness are considered internal factor, while opportunity and threat are external factors. Internal factor can include financial resource, multi-cultural, good transportation and facility. External factor can relate to political, environmental or economic trends. According to malaymail online report, Malaysia was successful awarded the hosting rights to hold the voting session in congress to vote 2026 FIFA World Cup in 2013.

Strength The FIFA World Cup is nationalistic event. This event had around 200 countries register as members. Hosting a

Most of them can speak more than 2 languages. Malays language is normally used in government’s office. However, English language is widely spoken in Malaysia because it is most useful international language help Malaysia’s economic growth. For example, when foreign tourist travel in our country and asking for direction, we are able to answer them quickly. This can show us very friendliness to them. Therefore, the government has begun implementing many programs to push younger generation able to compete with the global community. Hence, Malaysia will have the capability to host World cup in the

It can be considered as a new strategy of FIFA to expand our football industry markets and this event also provide opportunity to Malaysia to build closer ties amongst ASEAN Member Countries. Sporting events like Olympic Games, Commonwealth Games and World Cup Soccer received widespread attention from the world class level. These events have a long duration and it could attract people around the world. According to the research, FIFA World Cup is most prestige , it was going on for 31 days. Those sporting event takes place has its own prospect on how to choose most appropriate location to successful run their event. The feasibility of Malaysia hosting the World Cup allows country to improve stature in the global business market and Country’s reputation. It can help to attract new companies or potential outside investor to invest in our area and ratchet up the overall level of trade and commerce. For example,the Beijing 2008 Olympics had proven that major event able to help China bolster its status as an economic superpower. They have total of 10,000 athletes from 204 countries completed in the Beijing Olympics.Through hosting the FIFA World Cup will increase the charm as tourist destination when Malaysia put an unknown tourist destination on the map. The popularity of FIFA World Cup will attract a large number of visitors come to our country to attest to the