Textual Analysis Of An Alcohol Commercial

Overall, the reason I chose this commercial was the appeal, which lay with the merging way it merged the present and the past changing technologies. The alcohol consumption part was not what attracted me to the message. Nope, I found myself wishing I was the one given the chance to play one round of the game. In my mind, I was wondering if I could finish the maze or perhaps one of the four enemies would stop me along my journey. Despite the game being thirty-five years old this year its popularity still grabs the world’s attention. The actors are just normal people looking to have fun with each other and cement their friendship. What better way to achieve this than reminisce about a past that connected them together in a spontaneous activity.

It begins sounding as if the beer is advocating for any misconduct, especially when the viewer realizes that drunken people lose their sense of judgment. Once the viewer or myself comes to such a conclusion then the advertisement drops a little of its wistfulness suggestion as we begin to wonder about alcohol consumption. In the U.S., alcohol consumption is a favorite pastime even though sometimes drinking also results to misuse problems and even alcohol related causes like deaths. Perhaps there lies the other meaning behind the commercial in spite of what may happen, drink responsibly. I suppose anyone who has ever seen an alcohol commercial is already aware of this consumer warning, which has been in practice since 1988. Although this assumption is entirely dependent on the viewers’ ability to read between the images an act that is difficult when people are not paying attention to all the commercial’s visual and subliminal messages. Indeed, anyone watching it can become lost in the enthusiasm of the actors as they experience the extraordinary, but only when they are accountable for their

I found that after the third watch I too joined some YouTube commentators who began to question the unrealistic depictions. I consider this the straw that breaks this camel’s back since when the majority begins questioning the legitimacy of an advertisement is when it starts stripped to its essential. Such a division then distorts the intended message as people begin to focus on the human error in the commercial. Besides people have different reasons for wanting to unwind during the weekend and some of them do not want to spend it playing a game. In a country where each person has the freedom to choose how he or she wants to live their lives, forcefully feeding them a general idea is never a good marketing