The APPA Pet Industry

In America, each household varies to have at least one or more dogs as a pet. That is roughly 68% of Americans who own pets.The APPA Pet Industry shared that in 2013 the pet dog population exceeded 83.3 million. With this hefty market size in mind, it is safe to say that in 2013 Americans typically spent approximately $21.26 billion on pet food stated by the APPA. To break that number down by owner, this can be interpreted that each household annually spent $239 for dog food with an additional $65 expense specifically for treats. A bigger picture reveals that in 2012, U.S. Manufacturing sales contributed to eight million tons worth of pet food (“Dog and Cat Food”). Below is a figure of information provided by the quarterly update of Pet & Pet

has been a major player of pet food exports and imports since 2011 from data provided by IBIS World, but Canada is overall the largest pet food importer and exporter. Collectively, the pet food industry was projected to increase over 4 percent reaching $74.8 billion from 2011-2017 (“Dog and Cat Food”). Primarily focused in America, other focuses include Europe and the Asia/ Pacific area. South Asia, Africa and the Middle east show the least amount of pet ownership. There are still a large amount of populations claiming ownership such as Brazil, Russia, China, Japan and Indonisia. Below is a graph depicting some key factors depicting the pet food industry. The U.S. Still remains to be the largest pet leader by a substantial margin (Pet & pet supplies

During that day, mainly dry dog food were formulated determined by nutritional information. It wasn’t until after the second world war that the introduction of canned dog food became known to the U.S. 1860 was the year of the starting point for the commercialization process involving pet food. Since those years, pet food slowly advanced until the 1920’s where the Ralston Purina Company created the first pet food diet commercial. Then with the start of the Depression era, the 30’s, dehydrated meat meal dog foods and canned cat foods appeared in the market. It was during the 50’s where those were surpassed by a dryer more expanded form of dog food. The 60’s began a diversification era involving a broader variety of innovative pet foods such as: dry cat food, canned products as well moisture-locked products. This industry has been growing at a substantial rate with the partnership of by-products that range from beef, chicken, and fish processing plants. At an annual rate, over 1 million tons of these previously stated by-products are found in pet foods. A growth began to halt and level out in the 80’s, a feud amongst competitors for larger market share broke out in the early 90’s better described as price wars. Because U.S. sales seemed stagnant, other options were considered to expand the market by looking into exporting alternatives (“Dog and Cat