Verizon Mission Statement

Verizon wireless is a company that provides wireless telecommunication product and services. The company is known as the largest telecommunication service provider in the United State, with over 140 million subscribers. In order to keep being the largest subscriber and the best network, Verizon adhere to its mission statement, Vision and objective which it regularly update due to the ever changing wireless business and competition in the wireless field. The Business Model the company practices that has led to its success in the wireless sector, which consist of Voice, data, video communication products and service, cloud service and local and long distance voice services. The business makes money by offering wireless services on a postpaid

The wireless business is constantly changing due to competition from other carrier such as T-Mobile and At&t the company vision also tends to change a lot. For example, the company started offering unlimited data talk and text for $79.99 again after stating its was never going back to the unlimited data plan, due to usage abuse by some of its customer that was putting a strain on the company network. But fierce competition from T-Mobile, Sprint and At&t that were offering unlimited data packages and taking away potential customer from Verizon drove the company to revert back to offering unlimited data plan. Verizon lately seems to be partially following the successful playbook for gaining customers crafted by T-Mobile. Many of Verizon's new changes, including data rollover, eliminating high roaming fees in Canada and Mexico, and the end of overage charges were pioneered by T-Mobile. Verizon regular changes from its vision reflect the saturation of the U.S. mobile market, where there are already more phone lines than people, as well as a fear of igniting a price war, analysts said. "There's very little growth left in the traditional parts of the wireless industry, and as such revenue growth has to come from increased revenue per user," says Jan Dawson, chief analyst at Jackdaw Research. "But raising prices is always a risky business when you're facing strong competition, especially on price."(Pressman,