Volkswagen Of America Essay

Case 4 questions: Volkswagen of America: Managing IT Priorities

1. Define acronyms BPTO, DBC, ITSC, PMO, NRG and explain.

Next Round of Growth (NRG) was a program created by Volkswagen of America's CEO, with the purpose of preparing the company for the expected growth in product offerings, sales and service volumes. The expected growth was a result of new model introductions to the US and Canadian markets. Business Process Technology and Organization (BPTO) was an internal IT department created to aid the NRG, with the goal of becoming the facilitator for all IT related issues within VWoA. BPTO would be responsible for consolidating the IT portion of the e-business teams and act as an intermediary for their partnering consultants. The Program Management Office (PMO) was put together as a subsection of BPTO to help alleviate the management of all IT projects. PMO was responsible for administering any project-proposals, as well as ensuring project budgets and schedules were being met. The IT Steering Committee (ITSC) was made up of senior business and IT representatives who worked in conjunction with PMO to approve any IT projects proposals. The Digital Business Council (DBC) was composed of members from the e-business team,

This is because the purpose of the new process is to allocate the finite resources of the organization to be distributed based on aligned with leadership strategy as well as synergy with other projects. By taking a system-level view of potential new projects, this new approach allows for a stronger, more effective enterprise that prioritizes projects based on strategic vision rather than individual