Social Media's Invasion Of Privacy

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Social Media sites like Facebook and Instagram are increasingly becoming more and more integral in our everyday lives. According to various research studies in the field of online social networks, it has been revealed that these sites are impacting the lives of the youth greatly.It is inevitable to ignore the fact that nowadays social network plays an essential role in teenagers’ lives. We have forgotten the real essence of a relationship. Nothing like calling a friend at midnight to wish on their birthday, meeting people over coffee and dinner sounds fun compared to liking photos and wall posts on a social network. In the question given, the word “consequences” was used, denoting a negative connotation. Indubitably, Social Media does bring …show more content…

Despite the fact that most social networking sites having settings for your choosing of level of privacy, most users still do not realise how much information they are revealing to strangers or the public, especially when these social networking sites changes their security policies and the users are simply just not bothered to take a second look at their settings. An evident form of invasion of privacy by the social media is tagging on these social networking sites. Most social networking sites have a “tagging” option that unless you make an effort to turn it on, strangers, and acquaintances may be able to find out sensitive information that may endanger us. For instance, Keri McMullen posted that she was heading out and only to return home to a house that was robbed. Going through the video, she realised that the man had looked like someone she had friended on Facebook a while ago. (CNN, 2010) The examples above clearly postulate the fact that Social Media does diminishes privacy. Those robbers use the Social Media site with malice intent, further postulating the stand that the people who use social media sites are evil and that social media is a neutral …show more content…

One of the benefits would be that these Social Media sites does generate revenue be it for the Social Media company or those companies that buys advertisements. Social Media sites like Facebook and Youtube generate revenue by selling Adverts on their page or selling data they collect from their users. For those companies who do not buy advertisement, they are able to create these Social Media account to gain more exposure and opportunity to covert potential customer when they interact with the users on these social media site as they now reach a wider audience. Alongside that, there are those companies who paid for these advertisements as well. These companies are those who want to spotlight their product or services on these Social Media sites and thus are willing to pay for it. For example, Colgate bought an advertisement to highlight their new product Colgate Plax in 2014. According to a study from Hubspot, 84% of markets found that the overall cost of marketing has decreased to the advent of Social Media. (Kusinitz, 2014) Effectively, by reducing cost, it is actually increasing profits. Collectively, Social Media sites do generate revenue for business be it for those buying advertisements or those selling. In this scenario, the intent of using Social Media would be to generate profits, which in a macro point of view is