Why Are Lower-Class Women

399 Words2 Pages
The target audience of the advertisement is logically middle and upper-class women. Why are lower-class women not involve? Firstly, most lower-class women are not fond of buying perfume bottles for no more than forty-five dollars. Because of its high quality materials and ingredients, Versace’s fragrances cost approximately seventy-five dollars for a miniature bottle. Secondly, although Versace’s perfume prices are ridiculous, middle and upper-class women do not start riots about the prices because their high-ranked jobs require them to look good and smell seductive. In the advertisement, the viewer can see that the woman wears an expensive silver gown. Most women occasionally wear expensive gowns who belong to the middle and upper classes.