Why Canadians Are Choosing Credit Unions To Reach Their Financial Goals

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The Credit Union Difference: Why Canadians are Choosing Credit Unions to Reach their Financial Goals Since the first credit union opened its doors in Canada in the early 1900s, credit unions have etched their place in history as an alternative approach to financial services that focuses on providing Canadians with a personalized and impactful banking experience. The secret to credit unions’ success is rooted in their longstanding commitment to helping their members and communities reach their financial goals and dreams. From providing their members with exceptional customer service and giving back to their communities, to providing financial support to their members and local businesses, supporting their members and communities is at the heart of everything that credit unions do. …show more content…

Canadian credit unions are committed to helping their members and communities build a better financial future. Through their offering of customized financial advice and personalized support, credit unions put the needs of their members at the forefront. Proudly serving over 11 million Canadians, their steadfast dedication to providing the best-in-class customer service goes beyond simply helping Canadians perform their daily financial transactions, but instead they genuinely invest in their financial prosperity. For the last 19 years, Canadians have voted and awarded Canada’s credit unions #1 in customer service excellence – outperforming all other financial institutions. This longstanding recognition further highlights the unwavering commitment that credit unions hold toward providing Canadians with a top-tier member experience. Along with their recognition for customer service, in 2023 Canada’s credit unions received five additional IPSOS Financial Service Excellence Awards, further illustrating the high levels of service provided to their members. The categories in which Canada’s Credit Unions were lauded