Why Do Companies Target Children

1529 Words7 Pages

Introduction:
Corporations market to children and this has negative effects. Some effects can cause a vast amount of mental and physical health problems. The tactics used to target children can impact their adult mindset. The aftermath of subliminal marketing can result in manipulating children and getting them addicted to substances companies often use. These effects will affect children for the rest of their lives if they grow up not realising they are being manipulated and become addicted to a substance companies use mass amounts of constantly. Companies don't care about your children’s wellness nor your financial state;, as long as you are continuing to buy their products. their products they don't care.

Why do companies target kids?: …show more content…

it's easy. ChildrenKids do notn't fully understand that advertisers manipulate them into buying products that they do not need. e consequences of their actions. This leads kids to buying a product that they don't really need.
Advertisers spend 100’s of billions of dollars a year worldwide[1] encouraging, persuading and manipulating people into a consumer lifestyle that has devastating consequences for the environment through its extravagance and wastefulness. Advertising exploits individual insecurities, creates false needs and offers counterfeit solutions. It fosters dissatisfaction that leads to consumption. Children are particularly vulnerable to this sort of manipulation, (Beder).
The major recurring problem with marketing manipulation is that the children targeted, learn to fall into bad habits. The problem with kids being easily manipulated by companies is these kids develop bad habits. There are a lot of underlying consequences going along with companies targeting a younger