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• Explain The Distinctive Features Of Public Service Broadcasting

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Public service broadcasting could be defined by the mission and purpose given to the BBC in the 1920s from its first director, John Reith, to ‘inform, educate and to entertain’. A broad statement which encompasses several different elements in terms of appealing directly to viewers as entertainment and having a wide social purpose to both educate and to inform. Aims which would therefore incorporate two main ideologies: firstly, television should provide the public with programmes that they want to watch and secondly that it purposely satisfies wider social requirements such as education and promotion of ‘citizenship’.
In 2012, the digital switchover was put in place and the analogue terrestrial television signal was switched off throughout …show more content…

Many viewers are now spending substantial sums of money for pay television services which provide multiple different channels with the ability and availability to stream programmes and live television on many different types of digital devices. Television has moved away from the thin conceptualisation that it once had in the past and instead represents a much wider and more complex set of distribution platforms and technologies and with a large number of different finance models and providers. Television is no longer just a platform for broadcasting streams but instead offers viewers a much more varied and flexible viewing experience which fits in with the busy lifestyles of today. These include services which provide catch-up TV and recording and a range of on-demand services which allow viewers to watch programmes of their choosing whenever they wish to view them. These advancements are solely down to the increasing links between television to the internet and telecommunications services which are increasing viewer’s interactions with advertisers, broadcasters and other viewers. These advancements ultimately raise the issue of public service broadcasting and its significance in this new

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Food, automobiles, high tech toys, and personal apparel can be considered dominant products that are advertised during TV programming. I feel this is the case due to the need of brand messaging and the ability for TV advertising to reach a broad spectrum of population. Countless studies have shown that television remains the best medium to reach a wide audience quickly (Romaniuk, 2012). The most sought after products are often revealed through TV advertising. This type of advertisement often enlightens the consumer on their soon to be desires.

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“BBC” leader Reith believed that they could use broadcasting to cover important daily problems in society. Which would be helpful for them to get to their goal which was to cover important daily problems within the

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The BBC, otherwise known as the Home Service during the war years, was a monopoly at the time and therefore had tremendous influence in domineering programs such as The Four Feathers, By wielding such authority over popular radio programs, they could inject said shows with imperial themes with the intent of reinforcing a sense of common origin and heritage for which its people could fight to preserve. The image of the empire portrayed by the BBC created a sense of comfort and power among many residing in Britain. By comparing their superiority to other countries during a time of instability and in the face of destruction, the BBC subliminally created a false sense of safety in some minds of the

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There have also been many changes that occurred in the broadcast industry regulations, most specifically pertaining to the digital age, which have influenced broadcasting practices. Changing consumption habits, and the growth of online streaming platforms, have changed radio broadcasting. Diversity issues in the broadcasting industry have also been illuminated in the recent years. Regulatory and funding issues have affected the

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RESEARCH PAPER OUTLINE: CHALLENGES TO CANADIAN BROADCASTING POLICY In a background paper for the Library of Parliament's Research Service, Dewing (2011) briefly outlines five key challenges to Canadian broadcasting policy in the twenty-first century. These challenges indicate that Canadian broadcasting is entering into many new changes in technology and market structure and behaviour. Current broadcasting policy has not caught up with these developments and thus is not giving the Canadian Radio-television and Telecommunications Commission the tools it needs to effectively regulate a broadcasting industry that is very different from what it was before. On some issues, like digitization and new media, the CRTC is uncertain about what to do and

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Through the centuries, people have fought for their inalienable rights: life, liberty, and freedom. Most of the influential movements in history have started in the media, since it was the easiest way to disseminate information and unite nations. When demands were not met by a higher authority, the citizens unrest provided an impetus for some of the most revolutionary changes in the world’s history. The American Broadcasting Company was founded to provide the public the same chance to uphold their freedoms. Although ABC News started at the bottom of the United States’ news agencies; ultimately, their organizational structure, mission, and content has propelled them into a leading domestic and international news source.

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Television has appeared to be fulfilling its early promise.” (Source A) Now many people would say that it has made an astounding change with the lifestyle of

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As mentioned on the BBC Trust website and on the report itself (pp. 52-53), the BBC priorities for children are: • To improve the quality, variety and originality of new programmes; • To make tangible progress in reflecting better the diversity of the UK population; • To make the most creative and distinctive output, stimulating creativity and cultural excellence; • To innovate online and emerging technologies to create a more personal BBC; • To promote education and learning for different children’s age-brackets; • To improve value for money through a simpler, more efficient, and more open BBC Therefore, seen under this light, the report investigates the reaction to the BBC’s public purposes for both of the two channels, asking both parents

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When I think about it though it is extremely relevant, I feel that sometimes we can be so eager to get what we want instantly that it doesn’t matter where we watch our shows as long as we watch them. If there is a factor in where we watch our content it’s probably the quality of the content. Another determining factor is that it’s giving the audiences more power to choose what they want to watch and when they want to watch it.

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In L. Frank Baum uses colors throughout the novel The Wizard Of Oz to allegorize. Dorothy interacts with regions and characters with intentional The roles of the colors is to portray individual themes. The colors yellow, green, grey and blue represent counsel, pride, reality and friendship respectively. The color yellow or gold is used to resemble guidance and counsel.

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Media plays a significant role in the development of any society. With the quick development of media technologies, various information resources have become available to American households. However, television news still is the most convenient way, in terms of cost and accessibility, to inform the public what is happening in the world and the local community. However the same media has in many occasions been characterized with bias, which has been manifested in many forms. This happens when information is falsely presented or is distorted to appear different from the original.

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Television aims to be everywhere, it always has something to say, and serves to become the “electronic air we breathe” (Telotte 180). However, an audience’s underlying desire to watch television provides an escape into an endless void. Television foregrounds its capacity for liveness with its ability to transmit picture to sound instantaneously; however, it varies to a degree of immediacy, intimacy, and authenticity, all of which is built upon an ideological framework. Therefore, television relies on the illusion of liveness to maintain audience viewership; it emerges from a process of reification, and lastly these programs follow a distinct narrative format. Live broadcasting strategically reduces the ambiguity of TV into a form of specificity to separate itself from other media.

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It helps to explain the motivations behind the media use and habits of media use or the actual needs satisfaction by the media are called media gratifications. Contemporary U&G is grounded in the following five assumptions: (Papacharissi & Mendelson, 2007) (a) “Communication behaviour, including media selection and use, is goal directed, purposive, and motivated”, (b) “People take the initiative in selecting and using communication vehicles to satisfy felt needs or desires”’ (c) “A host of social and psychological factors mediate people’s communication behaviour”; (d) Media compete with other forms of communication for selection, attention, and use to gratify our needs or want” (e) “People are typically more influential than the media in the relationship, but not always. (Rubin, 1994). 18 Applied to context of this research paper, U&G supports the understanding of viewer motives and predisposition, while placing Reality Television on the larger spectrum of communication channels that are more or less available to audience. It permits the study of both Instrumental and Ritualised uses of media, both of which could drive the appeal of Reality

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Introduction Historically media was used as a tool to broadcast news or other information related to current affairs but as time passed advertisers and manufacturers recognized its importance and used it as a tool to advertise and promote their product. Previously radio was used to broadcast information and its place has been taken by television. Television is an effective source to broadcast information and promote product by displaying persuading messages and colorful images.

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