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Racial Bias In The Media Essay

909 Words4 Pages

Media plays a significant role in the development of any society. With the quick

development of media technologies, various information resources have become

available to American households. However, television news still is the most convenient

way, in terms of cost and accessibility, to inform the public what is happening in the

world and the local community. However the same media has in many occasions been

characterized with bias, which has been manifested in many forms. This happens when

information is falsely presented or is distorted to appear different from the original.

Racial bias in media is seen as the most fatal form of bias as it causes unjust attitude

towards the group that is misrepresented in the media.

Race bias in the media has led …show more content…

It seeks to

explore how gender, class or race misrepresentation in the media helps in perpetuating

economic, social, political and cultural inequalities among a people that are viewed at

belonging to a different race in a society. It shows how media stereotyping of people

contributed to their marginalization and denial of human rights in connection with racial

differences.

According to Weitzer & Tuch, racial orientation has been the subject of scholarly

studies for many years (50). Many media houses have used mechanisms in terms of

affirmative action in an effort to counteract the devastating effects of racial bias that

always crops up in news gathering and reporting. An example is affirmative action in

media, which has been viewed as form of bias since one group is given precedence over

the other. This has been interpreted to mean white supremacy in many countries like the

U.S. However, some analysts have argued that racial bias in media cuts across the board

noting that there are certain cases in which media has always come out clearly in support

of the black people against the white people (Weitzer & Tuch

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