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American Airlines Merger With Us Airways

281 Words2 Pages
American Airlines’ strategy was merging with Us Airways in order to became the largest premium airline in the world providing an outstanding quality service in order to generate more profits among its direct competitors in the market (Delta Airlines, United Airlines). Based on the profits reported for the first quarter of 2016, the performance of the company after the merged has been giving positive results for the shareholders.
The implementation of new routes, investing in new fleet, and improving the customer service of the company are giving as a result high net profits and also positioning American Airlines as a premium airline with quality service, technology and innovation.

Moreover, American Airlines culture and leadership has changed.
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