Annotated Bibliography

DT: 09/21/2014 TEJASWY.POLASANI
ENG:160-104 901767790 Assignment: ANNOTATED BIBLIOGRAPHY.

1. Vogelstein, F. (2013). Dogfight: How Apple and Google went to war and Started a revolution. First Ed. New York.
In this book, the author Vogelstein describes about the tough competition between the popular companies Apple and Google .This resulted in evolution of new products like android and smart phones and resulted in many changes in their products. This book is based about which company released the product first. There was a dog fight between these companies and the reasons also were given.
In this book, the author makes us feel like we are in a meeting with executives of big companies like Apple,

Buckingham, M. &, C.W.C. (1999). First break all the rules. United States: Simon &Schuster.
In this book the authors explain about the faults of management and how managers are responsible for creating employee satisfaction. This book contains information about the role of managers and how they treat their employees.
The author gave advices to the managers like strength, talent, outcome, employee satisfaction. This is an overall good book.

4. Fabbri and Schwab, R.A. (1992). Practical database management. Boston: PWS-Kent Pub.

In this book, the authors Fabbri and Robert described the architecture and design of database management systems. The hardware and operating system considerations have given a clear description of advancements made in programming concepts. The data structures and the access methods are clearly explained in this book. The relational databases and the implementations of queries using SQL are given.
The author explained about databases design and architecture concepts briefly. He mentioned everything in a detailed manner.

5. Gallaugher. (2013). Information Systems: A Manager's Guide to Harnessing Technology. NEWYORK: Flat world

6. Keating, G. (2012). Netflixed: The epic battle for America's eyeballs. New York: Portfolio/Penguin.
In this book of nonfiction based on the journalist’s interview with the CEO, Gina Keating explains about the history of Netflix. Gina says that the decline of Netflix is due to some reasons that lead to the evolution of new business models like DVD vending machines.
The author is very clear in expressing her views about the Netflix video streaming from the interview with the CEO of Netflix.

7. Krishna, R.R. & Gehrke, J. (2003). Database management systems. New York: Mc Graw Hill.
This book explains about database application development and emphasizes the database system issues using ORACLE and SQL. It also gives clear description about query processing, transaction processing and data processing issues.
The author being database analyst presented each and every concept in a detailed manner that is understood by new programmers.

8. Kroenki, M.D. (2013).Information systems: A Manager’s Guide to