Applebees Sales Plan

I am the chief financial officer of a franchise restaurant called Applebees. I am reviewing the sales projections of the newest franchise for its first-year operation. I have concluded that the first year of sales was not as good as expected, surprisingly the average sales have dropped causing me to believe that there has been a mistake or error that has been made and we will need to terminate it. The purpose of my job will be to enhance the sales ideas and make sure that this business will be as successful as possible and this cannot happen with the sales being as bad as they were this year. I have some suggestions for the business, and there are changes needed to be made to improve first-year sales revenue for new owners. The ideas that I

The higher the success rates, the higher the money the franchise will eventually own, and this would be a benefit for everyone. The average sales of each restaurant last year was $2,316,773, which is not bad, in fact, it's high and stable, nothing to complain about. Now the new franchise projected annual sale of this year was about $1,853,418, as you can see this will bring confusion upon everyone. In comparison to last years deals, this year's sales have lowered bring questions and changes to be made. So what was the issue? Why did the sales total lower? The simple answer can be the projected amount of sales. The amount of anticipated sales means the amount of times the item is sold to customers or sold in general. For example, an average appetizer price is $8.99, and there was a projected amount of sales of 36, 500, later on, in total, the money earned was $328,135. In a sum of all the categories + average prices, the total annual sales were 1,743,166 meaning that these were the sellings. This will need to change because it has lowered and the more people buy things in the business, the more money the whole franchise/business will earn, and this is a huge benefit it is even our whole purpose. If the company possibly advertises and gets more customers, they will buy more causing the money entering to grow which will eventually lead to the annual sales to increase

For example, the dinner entree is $15.49. The costs of the food categories can vary and can be brought lower or higher. I was a franchise owner, and I had to put myself as a customer to understand the position so as a customer the goal is to not spend as much money as possible so low prices will always be a preference. But then as a franchise owner, I had to think of the money entering the whole business including myself and I came up with a solution. The solution would be to lower prices a bit or come up with deals because the more economically friendly you are with others, the more reasoning the customers will have to enter in the business and contribute. And as the customers buy more the sales will go higher causing the average to go get higher each year and it’ll lead to both successful to the business, customers and even