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Business Strategy Analysis Paper

889 Words4 Pages

Introduction E-commerce is here to stay. An activity that buyers and sellers carry out online, whether business to business, business to consumer and or consumer to consumer. As well, exploring the use of mobile devices, the benefits of social networks and engaging the customer based on geographical location. Moreover, are essentially known as mobile e-commerce, social e-commerce, and local e-commerce. PayPal demonstrates creativity to improve business transactions since it will enhance the shopping and financial transfer experiences while lowering costs through e-commerce.
PayPal Holdings, Inc. or well known as PayPal is a financial service incorporated in the United States that operates on a global scale. The principal purpose is to provide …show more content…

The customer is the highest priority because the belief of sustaining longevity for many years to come will only succeed through them. The company culture and values are a result of this belief as well as authenticity with the continued support of company employees. Now, as the CEO Dan Schulman of PayPal states, “there’s no way that a company can be an enduring company if they’re not fundamentally a customer champion” (Susie Gharib, 2018). To support their goal, they have also reached partnership agreements with Alibaba Group Holding Ltd (NYSE: BABA), Citigroup Inc (NYSE: C), Facebook Inc (NASDAQ: FB), Mastercard Inc (NYSE: MA), Visa Inc (NYSE: V), and Vodafone Group Plc (NASDAQ: VOD) to name a …show more content…

(2015, March 6). How PayPal uses deep learning and detective work to fight fraud. Retrieved March 22, 2018, from Gigaom Website: https://gigaom.com/2015/03/06/how-paypal-uses-deep-learning-and-detective-work-to-fight-fraud/

Finley, K. (2018, March 14). Fundbox Wants to Be PayPal for Small Businesses. Retrieved March 15, 2018, from Wired Website: https://www.wired.com/story/fundbox-wants-to-be-paypal-for-small-businesses/

Masibulele Lunika. (2018, March 15). SA leads online purchases in Africa: PayPal. Retrieved March 15, 2018, from IT Web Africa Website: http://www.itwebafrica.com/e-commerce/698-south-africa/243453-sa-leads-online-purchases-in-africa-paypal

Matthew Cochrane. (2017, January 23). PayPal Discovers a New Partner. Retrieved March 22, 2018, from Fox Business Website: https://www.foxbusiness.com/markets/paypal-discovers-a-new-partner

PayPal Holdings, Inc. (1999–2018). PayPal. Retrieved March 11, 2018, from PayPal Holdings, Inc. Website: https://www.paypal.com/us/home

Susie Gharib. (2018, March 20). PayPal CEO: Your Actions Define You, Not Your Words. Retrieved March 22, 2018, from Fortune Website:

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