ipl-logo

Case Study Of For-Profit Colleges

1315 Words6 Pages

Market Definition
The “for-profit colleges and universities” industry provides undergraduate, and graduate courses for profit. For-profit colleges and universities are managed and governed by private entities. According to National Conference of State Legislatures (NCSL) currently their course offerings are provided in a variety of different channels, such as traditional brick-in-mortar institutions, employer workplaces or online. (1)

Demand Trends
Market demand for this industry is affected by many factors such as: demographics, the labor market, high school completion rates, household income and government assistance. In addition, to the above mentioned factors, ‘community perception’ has a strong impact on the demand of the for-profit …show more content…

The development of online education now provides many young individuals went directly to the work after high school the ability to work while pursuing further education. Consequently, students aged 22 to 29 have grown to an estimated 35.4% of for-profit enrollment in 2014. (3)
Students aged 20 to 21
In alignment with the non-profit university profile students aged 20 to 21 are more traditional but compared to non-profits higher number for-profit students that enroll dropout, causing the number students to represent a smaller market. It is estimated that students aged 20 and 21 account for 10.4% of enrollment in for-profit universities. As the number of high school graduates is expected to increase slightly, analysis estimate that this market will ultimately grow.(3)

Students aged 19 or younger
The rising number of high school graduates has increase individuals 19 years or old or younger to even consider this alternative option. According to the National Center for Education Statistics, students 19 years old and younger account for 7.5% of enrollment at for-profit universities in 2014. …show more content…

For-Profit universities compete on a variety of factors, including quality, price and accessibility. And some other factors are student enrollments, market reach and other factors that give institutions competitive advantage. University of Phoenix with market share of 8.7% is an industry leader in for-profit education. It not only offers online but also courses on physical campuses in more than 160 locations in Arizona and all across the U.S.(4) After University of Phoenix, DeVry Inc. with market share of 5.0% is the only competitor that comes closest to matching Apollo’s market cap.(2)

(IBIS World, 2014)

(IBIS World, 2014)

DeVry, Inc.
DeVry Education Group Inc., formerly DeVry Inc., is a global provider of educational services and the parent organization of Advanced Academics, American University of the Caribbean School of Medicine, Becker Professional Education, Carrington College and Carrington College California, Chamberlain College of Nursing, DeVry Brazil, DeVry University, Ross University School of Medicine and Ross University School of Veterinary

Show More
Related

East Carolina Budget Case Study

1086 Words | 5 Pages

Introduction Previously, I worked for East Carolina University Admissions as a Tour Guide. East Carolina’s Admissions, just like many other universities, are constantly working on marketing and enrolling students. This is what helps them maintain their funding and budgeting to meet all the needs of the students. A university may not seem the typical everyday business, but it is still one that requires major budget planning and control.

Read More

Summary Of Why Do You Think They Are Called For Profit Colleges By Kevin Carey

153 Words | 1 Pages

In the article “Why Do You Think They’re Called For-Profit Colleges?”, Kevin Carey presents three claims when it comes to For-Profit Colleges. These three argumentative claims consist of For-Profits are taking advantage of Federal Aid as well as student loans because of the outrageous prices and lastly that the government should regulate loans given to the For-Profit Colleges. Carey states how a large number of students are graduating from these For-Profit Colleges with horrifying loans for worthless degrees. It is well known that For-Profits charge much more than universities and public colleges. Carey and I both agree with the Obama Administration cutting off federal aid to these schools giving graduates huge debt.

Read More

Why Do You Think They Re Called For-Profit Colleges By Kevin Carey

396 Words | 2 Pages

In the article Why Do You Think They’re Called For-Profit Colleges? Author Kevin Carey successfully informs readers about the for-profit university business. To portray the full story Carey successfully investigates both the pro for-profit and anti for-profit sides of the argument and provides useful facts, data and opinions from field leaders on both ends. Carey gives the reader enough information to draw their own conclusion regarding the topic, however, I believe that Carey’s argument is that the industry is a necessary evil. This meaning that a lot of what these colleges are doing is wrong, however, there is a need for them since community colleges are filling up fast, these colleges provide night classes and that they can be accessed over

Read More

Kevin Carey Why Do You Think They Re Called For-Profit Colleges

264 Words | 2 Pages

In his article “Why Do You Think They’re Called For-Profit Colleges?” Kevin Carey offers harsh criticisms of for-profit colleges by claiming that they are directly to blame for the disproportionately high quantity of debt that their postgraduate students acquire. His primary reasoning for such is that for-profit colleges are charging more for their degrees than they are actually worth. He himself writes, “for-profits charge much more than public colleges and universities. Many of their students come from moderate- and low-income backgrounds…

Read More

Summary Of Lower Ed The Troubling Rise Of For-Profit Colleges

1252 Words | 6 Pages

Society has a very skewed opinion of what college is, how it should look, and what each individual type of person should experience while in college. In Tressie McMillan Cottom’s Lower Ed: The Troubling Rise of For-Profit Colleges in the New Economy, she investigates what for-profit colleges are to modern society and how they affect various types of lives. She does this by placing herself into different social roles to put into perspective to her audience the different types of lives that affected by for-profit colleges, the role of for-profit colleges in personal and professional settings, and why she personally understands what for-profit schools are by being in these roles. Cottom takes her societal roles in two directions. The first is

Read More

William Peace University Case Study Essay

938 Words | 4 Pages

Institutional Analysis Competition “Higher education is an intangible product working for market differentiation in a crowded field” (Anctil, 2008). William Peace University is a small private four-year university located in downtown Raleigh, NC. Within the triangle region of North Carolina, the competition in higher education is extremely prevalent.

Read More

Of Why Do You Think They Are Called For-Profit Colleges By Kevin Carey

1315 Words | 6 Pages

Carey strategically chooses each word to build his article. For instance, he writes that “horror stories of aggressive recruiters’ inducing students to take out huge loans for nearly worthless degrees are filling the news” (Carey). In this statement, Carey carefully chose each word so that they support his claims. He compares the “huge loans” from “aggressive recruiters” to “nearly worthless degrees” to show the imbalances that for profits have. By using words with negative connotation, the reader knows where Carey stands and can easily deduce the negatives of for-profit higher education, just as Carey wants.

Read More

Summary Of William Zinsser College Pressures

1735 Words | 7 Pages

With large pool of recent graduates to pull from, employers are raising the requirements of entry level jobs to include Bachelor's and Master’s degrees to thin out the crowd. In response, students are increasing their efforts to get more fitting degrees in order to impress their potential employers and increase their chances of getting hired in their desired field. As Zinsser states, “College should be open-ended: at the end it should open many, many roads. Instead, students are choosing their goal in advance, and their choice narrow as they go along” (402). Zinsser’s observations of the current college system show that college is great for businesses, but poor for students.

Read More

Land Grant Challenges

1045 Words | 5 Pages

The private for-profit institutions the percentage was 32 percent with ages 25–34, and 21 percent were age 35 and older (NCES, (n.d.)). Similarly, the percentage of young professors in the modern universities decreased. This decrease is obvious in the land grant universities nowadays. The percentage of professors 34 years old or younger dropped by 50% from 1975 to 1984 (De Francesco & Rhoades, 1987). King (2008), stated that the age of professors 44 years old or younger in the colleges and universities are only 15 percent of the total professors in the four year institutions, and only 11% in the community colleges.

Read More

College Inc. Vs. For-Profit College

775 Words | 4 Pages

The business needs to hit a certain number of enrollments to be able to pay the stockholders. So, the business does not care who enrolls, as long as the number of enrollments needed is hit. In order to be successful in getting the number of enrollments, the business will advertise for the college all the time. For-profit colleges will spend from twenty to twenty-five percent of their earnings on advertisement. In comparison, the for-profit college will only spend ten to twenty percent on the students.

Read More

For-Profit University Industry Analysis Paper

1051 Words | 5 Pages

Per your request, I have created the following message about the for-profit university industry. This message will how the for-profit university industry has become a major player in education through the services they provide and the trends they are on. This will benefit you by showing the characteristics of for-profit university structure as well as give you a good idea about the. Included in this report are a discussion of market characteristics, major players, notable trends, and themes within the for-profit university industry.

Read More

Why Do Online Colleges Fall To Traditional College

1418 Words | 6 Pages

Online Degrees Fall To Traditional College In this century the use of technology is being more and more integrated within classrooms and workspaces. This convenience of online college courses and education in technology has led to the development of obtaining online degrees. They say that online degrees are slowing taking down traditional brick and mortar colleges. American author and columnist, Charles A. Murray argues, “But colleges and universities will not need to exist because they provide a community for scholars” (Murray 243).

Read More

Student Debt Argumentative Essay

901 Words | 4 Pages

In the last fifty years the world has gone under many changes but one that is really shocking is the escalating prices of colleges. Since 1985, the price tag in American colleges and universities has

Read More

Essay On Emergence Of For-Profit Education

687 Words | 3 Pages

The Emergence of the For-Profit Education Industry: According Bennett, Lucchesi, and Vedder (2010), the conceptual framework for the modern for- profit college industry can be traced to the 19th century when for-profit business and manufacturing schools began providing secondary education. However, following the passage of the Servicemen’s Readjustment Act of 1944 (the G.I. Bill), which allowed students to use their tuition grants at for-profit schools, and the reauthorization of the Higher Education Act of 1965 in 1972, which allowed tuition subsidies to be used by students enrolled at for-profit colleges, the industry blossomed; students attending for-profit institutions were now financially supported (Bennett et al., 2010).

Read More

Advantages Of Fee-Pricing Strategy Of Private Universities

1227 Words | 5 Pages

Many private universities follow low-fees and low-cost strategy

Read More

More about Case Study Of For-Profit Colleges

Related Topics

Open Document