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Comparing The RAM And Toyota's Super Bowl 2014 Commercials

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“The RAM and “Toyota’s Super Bowl 2014 Commercials” are similar to each other in that both promote cars, yet they used people that showed shared characteristics with either the car or the company. The objective of these commercials is not only to sell cars, but also to promote important values of the American society as a workforce as well as help others. I consider that these great commercials conquered the heart of the people, for the majority consider the workforce and helping others is very valued in this nation. Both commercials are meant to appeal to the emotions to be accepted. While the Ram commercial shows a tough farmer working to produce food necessary for society, Toyota shows a young man driving a Toyota pick-up with some funny
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