Jeffrey Njoku Competing on Analytics Position and Ability to Compete on Analytics Competing on analytics involves employing competitive strategies that optimize the key business processes. Notably, the frontier for using data to make decisions has dramatically changed with emergence of the new business units. For example, use of analytics improved the position and ability of Disney hotel to attract more customers, thus, improving sales revenue. Moreover, high performing businesses are building competitive strategies to generate impressive results. Top management of Disney hotel has adopted sophisticated software to analyze quantitative and statistical data and present them in the most comprehensible manner (Balan & Perez-Carballo, 2016). The …show more content…
For instance, in the administrative perspective, Disney hotel developed strategies for setting the driving standards and principles (Balan & Perez-Carballo, 2016). To elaborate, the establishment of the standards and guidelines at Disney hotel facilitated easy identification of the analytic tools used in decision making and improve access to critical issues. Furthermore, employees and management used common standards to share personal work and build strong trust among all stakeholders. Consequently, the management integrated and aligned their analytic activities to develop a network flow of accurate, meaningful, and intelligence information that unified the organization and facilitated business execution and fact-based decision making (Davenport, …show more content…
For example, analytics facilitated the creation of progressive and network of leadership within different organization ranks, thus, creating easy and quick flow of information. Furthermore, analytics promoted the elimination of poor quality and useable data to a more accurate and integrated common data (Phelps& Szabat, 2017). The company as well improved on external competition. For instance, analytics facilitated the establishment of better pricing strategy which attracted customers to the enterprise (NAGIN, 2011). Through the establishment of the analytics data, Disney hotel build better sources of their strength. For example, the company developed the right focus, implemented the right data, and employed the right