Corporate Strategy For Williams Essay

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Williams is a natural gas company based in Tulsa, Oklahoma that focuses on giving clean energy to North America. When analyzing the functionality and sustainability of the company, looking at the strategic management and organizational culture will give a look into how the company succeeds. By analyzing their corporate-level strategy, completing a SWOT analysis, a VRIO analysis, leveraging Porter’s five competitive forces, and analyzing the culture and structure of the company, we can understand how businesses succeed and thrive. There are three fundamental types of corporate strategies: growth, stability, and defense. Williams follows a combination of growth and stability strategies. By maintaining a stable core business in a particular region …show more content…

At Williams, the core values are authenticity, safety, performance, and responsibility (“Our Company,” 2023). Williams places an emphasis on being responsible and generous to the community, which is shown by community service activities. Williams and their employes have donated more than $1 million to the local United Way campaign for 29 consecutive years, including in the annual Day of Caring in Tulsa (“A century of community philanthropy and volunteerism in Tulsa,” 2018). One of William’s slogans is “We make clean energy happen,” which represents the company’s values of providing a clean, responsible environment. In conclusion, Williams shows their diligence to carrying out their corporate culture, which emphasizes giving clean energy to the community, with their values, rituals, and slogans. The competing values framework, or CVF, classifies organizational cultures into four types, clan, adhocracy, market, and hierarchy, which provides a way to understand, measure, and change the company’s culture. Williams has a hierarchy culture as they value stability, control, and consistency. The company has a clear chain of command with a board of directors and executive officers (“Leadership,” 2023). As high-risk companies need control and accountability, the stability from a hierarchy culture is important for natural gas companies to not lose their competitive